Kick off the new year with turnkey curriculum that evolves alongside the industry.

At Mujo Learning Systems, we specialize in providing marketing courses that stay relevant in a rapidly changing industry. We work with a team of marketing experts to update our materials frequently, ensuring activities and case studies are topical and engaging for students. We also release new projects every month through our Monthly Project Bank, spotlighting current trends and innovations in marketing.

Here are two free lesson samples featured in our project bank for you to try out in your classes:

Social Media Strategies with Chappell Roan

Through this lesson, students will:

• Discover how artists like Chappell Roan foster connections with their audience through social media.
• Gain hands-on experience in developing a social media strategy for an artist of their choice.

Creating Buyer Personas with AI

Through this lesson, students will:

• Explore AI tools for generating buyer personas and compare them to manually created personas.
• Evaluate the benefits and limitations of generative AI in marketing.

Mujo offers 9 High School titles covering a wide range of marketing topics. Whether you're looking to enhance your classroom instruction or prepare students for DECA competitions, we have a solution to fit your needs.

PERFORMANCE INDICATORS

This classroom connection will provide instructional resources to introduce the following National Curriculum Standards:

• Select target market.
• Develop a marketing plan.
• Generate product ideas.
• Explain the nature of product/service branding

Discover more Classroom Connection activities at DECA.org.

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