There are over 1.8 million nonprofits in the U.S. alone -- equivalent to 130 nonprofits for every McDonald's. That's a lot of choices. How do we choose which organizations to support?
Many donors have nonprofits near and dear to their heart, such as the local animal shelter where they rescued their dog or a research center studying a disease that has affected a loved one. At the same time, donors also want their hard-earned dollars to be spent effectively.
Expert charity evaluators have identified outstanding nonprofits that can be at least 100 times as impactful at saving and improving lives, but most people haven't heard of such organizations!
What's the solution? Rather than choosing between your favorite nonprofit and an expert-recommended nonprofit, why not support both? A tool called Giving Multiplier is an award-winning, evidence-based donation platform created by researchers at Harvard University to help you do exactly that -- providing a solution to the "heart vs. head" dilemma in charitable giving.
Giving Multiplier's unique approach allows you to split your donation between your personal favorite nonprofit and one of ten super-effective nonprofits, with matching funds added on top of all donations.
Think about your own motivations to give...and read more about Matt Coleman below:
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