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Professor Sunil Mithas was named a 2023 Fellow of the Association for Information Systems, one of the highest awards recognizing leaders in the field of information systems. The AIS Fellow Award honors outstanding contributions in research, teaching and service.
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A new study by Dipayan Biswas, the Frank Harvey endowed professor of marketing, reveals online shoppers are more likely to click on ads with curvy design elements than those with sharp edges. The study was published in the Journal of Consumer Research.
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2023 was one for the record books. Student enrollment continued to climb. Student scholarships crossed the $1 million milestone. A $10 million gift named the Nault Center for Entrepreneurship. Here are some of the remarkable Muma College of Business stories from 2023.
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The 2024 USF/Florida Blue Data and AI for Health and Wellness forum returns to Orlando on Feb. 22 with a focus on early cancer detection. Hear from experts from Tampa General Hospital, Moffitt Cancer Center and Florida Blue.
Register→
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Boundless Bulls: Julio Figueroa. As a veteran and senior majoring in business analytics and information systems, his story inspires others to embrace change, pursue purpose, and believe that it's never too late to start a new journey.
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Their legacy thrives beneath the Golden Arches: J.C. Prado ('79, Accounting), his wife, Jenifer, and children Rachel and J.C. Jr. have become Florida’s largest McDonald’s franchise holders, with 43 restaurants owned by The Prado Group.
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Find out what's in store for the spring semester. Learn about pitch competitions, mentorship opportunities and academic programs at an information session led by leaders at the Nault Center for Entrepreneurship.
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Did you know that the USF Foundation offers more than $1 million in donor-funded scholarships available exclusively for business students? Complete one application by the priority deadline of Feb. 14.
Apply here→
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Applications are open for the ReliaQuest Cybersecurity Labs program at USF. The program is open to juniors, seniors and graduate students interested in a cybersecurity career. For a spot in the 2024 cohort, apply by Feb. 18.
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Discover the depth of USF's global engagement and its role in fostering international business within the region. Learn from subject matter experts. Registration is open for the 2024 International Business Forum, hosted by USF on April 10.
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USF will host the 2024 Esports Summit on Feb. 9. The event features speakers and panelists from the esports industry to discuss the $1.65 billion esports industry. Collegiate teams will also compete in the Battle for Florida.
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Local construction firm seeks to build a difference
Tommy Whitehead, a USF alum, started his career as an accountant before successfully venturing into the construction industry and starting his own business, TomCo Solutions. The Florida Small Business Development Center at USF helped Whitehead prepare his business for funding. Read more→
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Kiran Garimella, an assistant professor of instruction in the School of Information Systems and Management, was quoted in a Yahoo Finance news story about spot bitcoin ETFs.
Rob Hammond, the director of the Center for Marketing and Sales Innovation, was featured in an Inside Higher Ed story about how AI is impacting students’ career choices.
Lisa Penney, a professor in the School of Information Systems and Management, was featured in a Sarasota Herald-Tribune story about tips for surviving holiday stress.
Dipayan Biswas, the Frank Harvey endowed professor of marketing in the School of Marketing and Innovation, was featured in a Tampa Bay Times story about research on curvy digital marketing designs.
Carol Osborne, the director of the Zimmerman Advertising Program, was quoted in the Florida Politics blog post “Out of stock: Cup kerfuffle latest political break from the Christian, Bridget Ziegler brand.”
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Bassam Abdulaziz Noor (‘03, BS, Finance and Management Information Systems) was appointed as the new CEO of the SICO Capital Company in Saudi Arabia.
Elizabeth Menendez (‘84, BA, Finance) was elected the 2024 President of the Florida CCIM Chapter. A Certified Commercial Investment Member (CCIM) is a recognized expert in the disciplines of commercial and investment real estate.
Teju Calambakkam (‘23, BS, Business Advertising) was selected to the 2024 Most Promising Multicultural Students program by the American Advertising Federation.
Sharleen Kiana So (‘19, BS, Accounting) is happy to report that she was promoted to serve as a financial controller at ClearTrust LLC. She is a former USF Muma College of Business 25 Under 25 honoree.
Eric Liguori (‘04, MBA) began a new adventure as a professor and associate dean at Florida State University’s Jim Moran College of Entrepreneurship.
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Fintech by the numbers: The Kate Tiedemann School of Business and Finance at USF is placing a strategic focus on financial technology education, programming and community engagement.
The fintech industry is projected to become a $1.5 trillion industry by 2030.
Since its launch in 2022, the USF Fintech Center has engaged more than 400 community members and 130 organizations through a variety of programs, events, and outreach.
The USF Fintech|X Accelerator has mentored 31 start-up companies during the program's first two years. The fintech company founders are from 10 countries around the world.
View the infographic→
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•Feb. 9, 1:30-5 p.m. 2024 Esports Summit, Muma College of Business atrium. Schedule and tickets.
• Feb. 12, 11:30 a.m.-1:30 p.m. State of the Region, Marshall Student Center Ballroom, Tampa campus.
• Feb. 22, 9:30 a.m.-3 p.m. Data and AI for Health and Wellness forum, GuideWell Innovation Center, Orlando. Register.
• March 11-17. Spring Break.
• March 26. HospitaBull, Michael's On East, Sarasota.
• April 10. USF International Business Forum 2024, Tampa campus. Details.
• April 18, 8:30-10 a.m. Conversation with a CEO featuring Brian Murphy, CAMLS, 124 South Franklin St., Tampa.
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