MFA Longevity Market Report
News and insights from thought leaders in the longevity economy
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Dear friends and colleagues,
Our hearts go out to our friends and colleagues in Lahaina. We were there in January of this year and the town was so beautiful, historic, and vibrant. In our latest Longevity Deal Talk podcast we speak with a Discover Live tour guide in Maui who shares with us what it is like for many residents there. Previously Lahaina was one of the favorite virtual destination tours for their customers in senior communities, and they had just conducted live tours there a few weeks ago. We hope that, like their beloved 150-year-old Banyan tree still standing in the center of town, they can embody the same strength and resilience during this difficult time. We can help in the effort by donating to the Hawaii Community Foundation's Maui Strong Fund.
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Our work has continued throughout the summer. There was so much to learn at the Ziegler Link-Age investor symposium in Chicago on how to use AI, workforce, and new models of care. It was exciting to see startups that are scaling such as T-Care, PS Salon and Spa, TSO Life, and VirtuSense. If you plan to attend the ADvancing States HCBS Conference at the end of August, keep an eye out for MFA Associate Allison Cook who will be presenting on how states can build new LTSS financing programs.
Warmly,
Mary
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Table of Contents:
- MFA Events
- MFA Podcasts
- Funding News
- Corporate Updates
- Books, News, and Reports
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Mark Your Calendar - December 12-13!
Registration is now open for the What’s Next Longevity Innovation Summit, taking place at the National Press Club in Washington, DC, December 12-13, 2023. The theme for the conference is Investment and Innovation in the Care Economy. Experts will address topics around policy, innovation, regulatory environments, public-private partnerships, and how the longevity economy and care economy are driving the future of healthcare in the U.S. and globally.
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Reach Out & Play Event
MFA will participate in the national Reach Out and Play board game event in September. The event created by Ageless Innovation, is being hosted across the country and highlights the power of play and its role in combatting social isolation. Click here for a toolkit to see how you can get involved.
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What's Next Longevity Deal Talk |
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Episode 22 – K4Connect CEO Scott Moody joins Mary and Fred to talk about the company’s new nearly 9 million dollar investment round in a tough environment. Then Mike Fisher from Link-Age and Discover Live’s Jay Wei chat with us about their just announced partnership. And we are joined by Discover Live Maui virtual tour guide Kelsey Winans, who narrowly escaped disaster and is among those doing what she can to help others.
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What's Next Living Longer Better Smarter |
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Episode 54: Getting Moving – Healthier Aging for Everyone – The amazing Ellen Jaffe Jones is among the athletes who took home gold in this summer’s National Senior Games competing with a team sponsored by GetSetUp. She is an Emmy winner, author (Vegan Sex is among her titles), and fitness instructor who delivers plenty of inspiration. Want more? Dr. J. Carson Smith from the University of Maryland joins Mary and Fred to talk about his latest research on the brain health benefits of walking.
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Funding News
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Incontinence care brand Attn: Grace raised $2 million led by For Later.
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Senior living software provider K4Connect raised $8.9 million from 14 investors.
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Grand Lifestyles acquired 8 senior living communities from defunct operator Pathway to Living for $150 million.
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Peppermint, a platform that provides workshops, interaction, and learning opportunities for older adults, raised $8 million in Seed Funding led by Primetime Partners.
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Chronic disease community platform Eureka Health raised $7 million led by Khosla Ventures.
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Herself Health, a healthcare company that provides value-based care to women over 65, raised $26 million in Series A funding led by Michael Cline of Accretive.
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AARP Enacts Caregiver-Friendly Policies
Last year alone, AARP helped enact 159 policies in 44 different states on behalf of our nation’s family caregivers. From paid-leave policies to providing financial relief and support for post-hospital care, Nancy LeaMond’s latest blog highlights the importance of this work and the need for continued action at both the state and federal levels.
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Record Number of Mergers and Acquisitions
The non-profit senior living industry continues to see record levels of mergers and acquisitions, according to Ziegler’s recent data. Drivers for these discussions include “workforce challenges, the complexities of the healthcare (skilled nursing) marketplace, CEO turnover, and for some, significant expense pressures.”
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Embodied Labs Receives CalGrows Innovation Fund Award
Embodied Labs is proud to receive a CalGrows Innovation Fund Award from the California Department of Aging. Embodied Labs will provide innovative training courses at no cost to direct care workers and caregivers in California, covering topics such as dementia care, home health assessments, and more. Access to Embodied Labs courses here.
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GetSetUp's Tech Onboarding Initiative Empowers Older Adults
GetSetUp is making waves in California as it partners with the CA Department of Aging, Orange County Department of Aging, and Sacramento Area Agency on Aging to help onboard their participants to new technology. Older adults learn how to utilize different devices and find additional virtual classes that can meet their health and wellness needs. GetSetUp can now help partners like Medicare Advantage plans, AAAs, and other government entities with onboarding across all programs that address the needs of Executive Order N-73-20 and ATT (Access to Technology). Email partners@getsetup.io to learn more.
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Apply Now -- Receive up $300,000 CAD in Investment and Validation Support!
Within CABHI's Mentorship, Capital, & Continuation (MC2) portfolio, MC2 Validation provides funding and support for validation activities as well as access to end user feedback through CABHI’s LEAP platform and investor network. This year's MC2 Validation program is accepting applications starting August 1st through to September 15th. Apply today!
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Discover Live and Link-Age Solutions Announce New Partnership
Discover Live, the pioneer and leading expert of live, virtual, world travel, and Link-Age Solutions, a group purchasing organization for more than 1,000 senior living and post-acute care providers, are excited to announce their new partnership. This partnership will allow both companies to bring innovative life engagement solutions to more older adults across the nation. Discover Live and Link-Age Solutions are committed to providing their customers with the best possible experience and look forward to what their partnership will bring.
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International African American Museum Utilizes Vivid-Pix Memory Station
For the past 2 years, the International African American Museum (IAAM) has utilized Vivid-Pix Memory Stations™ to scan, restore, and capture stories throughout Charleston. With the opening of the IAAM Family History Center, availability and engagement is furthered so that more stories can be shared.
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Books, News, and Reports
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Read Dr. Attia’s new book Outlive: The Science and Art of Longevity on the latest longevity science.
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Intuition Robotics’s robot ElliQ has exceeded expectations for combating social isolation through its partnership with the NYS Office for the Aging.
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Elevance Health published a new report on how its Medicare Advantage enrollees use and benefit from supplemental benefits.
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Play time between grandparents and grandchildren benefits both of their wellbeing.
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The federal government announced a new dementia care model, called Guiding an Improved Dementia Experience (GUIDE).
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A new book from Sherri Snelling, Me Time Monday, which covers wellness and provides tips to achieve balance in your life, comes out next week!
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Please forward this newsletter to colleagues who may be interested. If this newsletter was forwarded to you, subscribe here to get it sent to you each month!
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