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Thursday, February 13, 2025

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Calendar at a Glance

Wednesday, 2/26 - Workshop: 2025 Employment Law Updates

View Community & Chamber Calendar Here

Scroll down for more news and events!

Important Note on Chamber Communications


Chamber members,


We’ve heard your feedback that many of you want to hear timely news through messaging and not just email. We’re enhancing our communications with you by introducing Slack, a cloud-based messaging app. We will continue to publish our weekly e-newsletter on Thursday but will also be sending timely messages about events, meetings, and resources using Slack.


Please download Slack and follow the instructions in a forthcoming email to join the Chamber’s workspace. In Slack, members will also be able to opt into various interest-based channels (e.g. Downtown merchants; Food & Wine; Women’s Networking Group, etc) and communicate with one another.

Advocacy Alert

Town: Los Gatos Meadows Rebuild Project Approved

On February 4, 2025, the Los Gatos Town Council enthusiastically approved the Los Gatos Meadows senior living project with a unanimous vote, a notable departure from its typical stance on new developments. The project garnered support due to its comprehensive community engagement, thoughtful design revisions, and alignment with local needs. Front Porch Communities and Services, the nonprofit developer, conducted over 15 public forums and 75 meetings with residents, businesses, and stakeholders, fostering trust and addressing concerns. In response to feedback, the project was redesigned to reduce visual impact by removing penthouses and adjusting building heights, ensuring harmony with the surrounding environment. This approach addressed the critical need for senior housing in Los Gatos, allowing residents to age in place within their community. The Los Gatos Chamber of Commerce Board of Directors officially supported the project, recognizing its potential to benefit the town's aging population and positively impact the local economy. 


In contrast, other recent housing proposals in Los Gatos have faced opposition due to concerns over their scale, potential to bypass local control, and perceived misalignment with the town's character. 


State: CalChamber of Commerce's 2025 Business Issues and Legislative Guide

The California Chamber of Commerce's 2025 Business Issues and Legislative Guide identifies significant challenges to the state's economic growth, particularly concerning affordability and population decline. Since 2018, California's economic indicators, including employment and income growth, have lagged behind national averages. The state has experienced a population decrease of approximately 500,000 residents since 2020, with high housing costs being a primary factor driving this exodus. The report emphasizes that the escalating cost of living, exacerbated by public policies, poses an immediate threat to the continuation of the California dream.


To address these challenges and enhance the state's economic prosperity, CalChamber advocates for rejecting new taxes and hidden fees that discourage investment and job creation, as well as repairing the Unemployment Insurance Fund deficit to reduce future employer costs. Additionally, the organization emphasizes the need to reform the California Environmental Quality Act (CEQA) to streamline the development of housing, renewable energy projects, and critical water infrastructure. CalChamber also calls for technology-neutral and cost-effective approaches to greenhouse gas mitigation, ensuring system reliability, and public safety remain central considerations. By pursuing these initiatives, CalChamber aims to make California a more affordable and attractive place for businesses and residents alike.


The Report can be accessed here. 

Member Social

Chamber Member Social: Rustic Elegance at Nestldown

Friday, March 21

1pm-4pm

The Los Gatos Chamber of Commerce invites you to its exclusive Member Social at Nestledown, a breathtaking 36-acre privately owned estate renowned for its gardens, towering redwoods, and enchanting spaces. This special gathering offers you a rare chance to experience one of the most storied venues in our region while mingling with fellow Chamber members, staff, and our Board Members.


An Afternoon of Connection & Community

Attendees will enjoy a catered lunch buffet with beverages in the stunning fir barn that features floor to ceiling windows. Live music will provide the perfect ambiance for an afternoon of connection – Build valuable relationships in a relaxed, welcoming setting.


Attire: Rustic Elegant

Think “chic day dress” paired with boots or dressy jeans and a button-down shirt with sweater or vest.


To manage the outdoor pathways, stable footwear is recommended. Leave the stilettos at home.


Details

This event is for Chamber members and one adult guest. Registration is $70 per person. Register ASAP as attendance is limited to 150 guests and will sell out. 

Due to very limited parking, we ask attendees to carpool. The Chamber will provide a round-trip shuttle (limited to 50 seats) departing from downtown Los Gatos for an additional cost of $30 per person.

Click Here to Register for the Event

Member Events

Member Workshop: 2025 Employment Law Updates

Wednesday, February 26

11am-12pm

Join the Los Gatos and Campbell Chambers for a free educational workshop, presented by Sweeney Mason LLP partner and Los Gatos Chamber Board Member Rachael Brown. This session will cover the new laws affecting your workplace in 2025 and provide practical insights on updating your policies and practices to remain compliant.


Rachael Brown specializes in labor and employment law, representing employers in matters ranging from wage and hour disputes to wrongful termination claims. Don't miss this opportunity to gain expert guidance on staying compliant in the year ahead!

Click Here to Register

Business Resources

Access valuable information at no cost.

Creating Buyer Personas and Marketing Avatars


A buyer persona is another name for a detailed description of someone who represents your target audience. This persona is fictional but based on deep research of your existing or desired audience. Identifying your buyer persona (or personas) helps keep the voice and direction of everything consistent, from product development to your brand voice to the social channels you use. 



In this hour-long session, we’ll unravel the significance of buyer personas in marketing success, walk you through the process of persona creation, and guide you in tailoring your marketing efforts to resonate with your buyer personas.


Date & Time: February 19, 9:00am-10:00am

Click Here to Register for the Webinar

Access valuable information at no cost.

Small Business Content Marketing - Planning and Creating Engaging Content



Content marketing is a powerful tool for attracting and engaging your ideal audience, but success requires a clear strategy. From planning and creation to distribution and measurement, every step plays a role in driving results.


In this webinar, digital marketing expert Nicole McCullum will walk you through the key elements of an effective content marketing strategy, how to produce engaging content and how to measure performance to enhance your tactics.


Date & Time: February 18, 10:00am - 11:00am

Click Here to Register for the Webinar

Lunch & Learn - Campbell Chamber of Commerce

February 28

Clinical psychologist Sarah Hill will discuss Why Being 'Always On' for Work is Damaging to Your Mental Health, exploring the psychological and physical toll of constant connectivity in professional environments.


It contributes to stress, anxiety, burnout, decreased productivity and creativity as well as negatively impacts physical health and wellbeing.


Sarah will share practical tools and resources to establish healthier routines, empowering you with insights and strategies to prioritize your mental health while navigating the demands of work.

Click Here to Register for the Event

Hispanic Chamber of Commerce Silicon Valley Multi-Chamber Spring Mixer

March 27



Chamber Sponsorships

The Chamber's 2025 Sponsorship Opportunities Packet is live and contains details about demonstrating leadership and investment in the community while elevating your brand profile through visible recognition. Currently filling slots for 2025 Major Events and Programs. High visibility sponsorships will fill quickly.


To discuss sponsorship opportunities in more detail, email Chamber CEO, jennifer@losgatoschamber.com

Click Here to Download the Sponsorship Packet

Los Gatos High Job Fair

LGHS Job Fair: March 26, 2025



Businesses, are you looking for interns or staff (either paid or unpaid) to help support your business this Spring or for the Summer? Please sign up for the Los Gatos High School Job Fair on Weds 3/26/2025 from 10am-11am.

Register Your Business Here

Community & Member News & Events

Los Gatos-Saratoga Recreation


LGS Recreation’s Summer 2025 Activity Guide and programs are now available. Stop by one of our offices or the Los Gatos Chamber for a copy. You can also visit our website for a digital copy.

Los Gatos-Monte Sereno Police Department

Community Police Academy and CERT Academy

APJCC

February 16 and February 17-23

Los Gatos-Monte Sereno Police Department

March 8

We love sharing Chamber Member news! 


Did you know the Chamber Weekly Newsletter has 3,800 subscribers with nearly a 54% open rate?



Please use the form below to tell us about the latest happenings at your business.

Click Here to Submit to Our Newsletter

Our Town

Town of Los Gatos Meetings

Click Here for Complete Schedule, Locations, and More

Additional Resources

PodCats LG

PodCats LG is now an audio podcast. Many ways to listen. Visit the PodCats LG website.

PodCats LG

Star One

Free Financial Workshops

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work2future

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Welcome New Members

Tico Coffee Roasters

Organized Life by Roxanna

More Than Milk

Tracy Pina Real Estate

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Los Gatos Chamber of Commerce

10 Station Way, Los Gatos, CA 95030

For information about becoming a member of the Los Gatos Chamber of Commerce, visit losgatoschamber.com