Unbelievably Lucky!
The Brand Chain Brand Together event in Orlando in 2022 was where Jay and Jeff met Scott in person doing the TACOS Show Live. This event had a tremendous impact on all three of us! Scott says, "There was such a great vibe in the audience, and from the jump, I was like β YEAH! These are my people." Scott explained that the main point of his presentation in Orlando was to "bring your creativity back!"
Scott Stratten and his wife Alison Stratten are co-authors of several best-selling business books:
UnMarketing: Stop Marketing. Start Engaging.
UnSelling: The New Customer Experience
UnBranding: 100 Branding Lessons for the Age of Disruption
The Jackass Whisperer
Not only were Jay and Jeff unbelievably lucky to have been in the room in Orlando to hear Scott speak, but Scott also agreed to have an unscripted conversation with them which was AMAZING! He also allowed them to record and share it within the Branded Merch Network.
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