It’s not totally schizophrenic but there’s a certain bipolarity to the idea that Zoom is simultaneously expanding its business into both the world of deepfakes and the streets of London.
Eric Yuan, Zoom’s CEO, is talking about sending your AI-generated clone to your next meeting, because that will free you to invest in human connection. In other words, you’ll create a
deepfake of yourself and send it off to the meeting as your proxy. Seems like it would work for some meetings that are more like lectures, but what about decision-making and consensus? Are we abdicating that to our avatars? And how many clones can one person have? To find out more of what’s inside Yuan’s brain, listen to the Verge’s interview.
Elsewhere on the streets of London, Zoom is rolling out its Immersive Experience Center, which is a physical destination that spans over 18,000 square feet. According to the press release, the centerpiece is the Lens Wall, which is a 125-foot-long ambient fabric wall. There’s also a curved LED screen with multi-touch interactivity, providing a 360-degree visual
experience that can be customized for each guest during demonstrations and workshops. And finally, you’ll be able to visit the Boardroom of the Future, equipped with floor-to-ceiling seamless curved 8K LED screens and state-of-the-art audio systems.
My guess is that customers will delight in trying Zoom and all the accouterments before they buy similar installations that will be sold into offices everywhere. For the rest of us, hopefully, we can always rent. I can see a world with mini Zoom centers, a creative use for empty office space. |