April 2023
Direct Selling and Referral Marketing Newsletter For Companies

As I have written for many years, a good compensation plan financially and ethically fits your business while motivating and rewarding very specific behaviors from your sales force.

In all, there are 12 essential compensation plan behaviors.

Terminations, deactivations, and reclassifications are all terms used to describe the process used by network marketing and party plan companies to end the businesses of their independent representatives due to insufficient activity.

Having consulted with direct selling companies for 35 years, I have seen a wide variety of approaches used by direct selling companies to prune their trees. Some policies are fully thought out, while others are based on faulty or incomplete reasoning.

In this article, I will share with you the wisdom I’ve learned in having worked with hundreds of companies. I’ll tell you the reasons when companies like yours should deactivate members of their sales force, and when they shouldn’t.
What is…

  • a map to get to your gold?
  • a bible for all direct selling and referral marketing companies?
  • a consultant in a book?
  • wisdom learned from more than 30 years working with more than 500 companies?

Our “Start Here” book is all of these and more.

If you are starting or growing a network marketing, referral marketing, direct selling, affiliate, or party plan company, you need insider knowledge to help you to create, launch and grow your business. Your goal is long-term success.

To be successful you need to know what to do and when, and you need to do many things well. That's why you need our book.

The short answer is a very precise, lawyer-like, “yes and no”. The long answer depends upon the context of the question.

If the question is about compensation plan issues, ranks, and the rights and privileges associated with each rank, the answer is “no”.

However, if the question relates to distributor compliance issues, the answer is “absolutely, yes.” Direct selling companies must treat similarly situated distributors similarly.

The success of all direct selling companies depends on the performance of their new independent representatives.

What can companies do to help their reps get off to a good start? One of the answers is a Fast Start Program.

While network marketing and party plan direct selling companies have much in common when it comes to Fast Start Programs, the words “Fast Start” have different meanings.
How Does Sylvina Consulting Help Companies?
At Sylvina Consulting, we are direct selling, referral marketing, and compensation plan experts. We design and improve compensation plans and mentor company owners and executives. We also teach companies and individuals what they need to do to be more successful.

Our mission is to provide owners, management teams, employees, and independent representatives of direct selling companies with information, wisdom, and solutions to increase the health, stability, and size of their businesses.

When you decide to get personal guidance from Sylvina Consulting, you will experience and benefit from our suggestions and recommendations gained from more than 35 years of experience working with more than 500 direct selling, referral marketing, network marketing, party plan, and social selling companies.

You are invited to experience the Sylvina difference. Our clients have given us great reviews.

I invite you to contact me to talk about your specific needs.

Sincerely,
Jay Leisner
President, Sylvina Consulting

Office: +1 503 244 8787
Cell: +1 503 784 7873
WhatsApp: + 1 503 784 7873
Skype: jay.leisner