EDUCATION SESSION

The Power of Personal Branding

"You too are a brand, whether you know it or not, whether you like it or not" Mark Echo

Personal Branding is often underestimated, but in fact it can be critical in helping you grow your career and gain success, whatever success means to you.

However, too many times, Personal Branding is confused with inauthentic tactics designed to present a fictional, supposedly successful, character that shares little with what we truly are, what we believe in, and what matters to us.

In this session we will explore:

• What Personal Branding is and why it matters
• How to unpeel our super power and develop a strong Personal Brand
• How to communicate your brand in an effective way that is genuine to you

You are encouraged to RSVP with one guest in the finance industry. Learn about 100 Women in Finance's mission and membership as you network with colleagues following the program.

DATE

7 December 2022

TIME

5:30 PM Registration

6:00 - 8:00 PM Program

The program will begin promptly at 6:00 PM; please allow time to get through building security and to register before the event begins. Those arriving after registration has closed may not be admitted.

LOCATION

EY

35E avenue John F. Kennedy

Luxembourg, L-1855, Luxembourg

Directions

Parking available at rue Copernicus at EY Building -1

PARTICIPANTS

Giulia Iannucci

KnowThyBrand

HOST

EY

www.ey.com

100WF's policy allows guests to attend one 100WF event to learn more about 100WF and experience our programming, before becoming a 100WF paying member. 100WF requires members to pay an annual access fee in order to RSVP for and attend more 100WF events, access the 100WF Job Board and other member benefits.

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If you have any questions about this event, please contact the administration@100women.org committee.



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BIOGRAPHIES

Giulia Iannucci

CEO, KnowThyBrand

Founder of KnowThyBrand, Giulia is a social entrepreneur dedicated to helping women in business to build sustainable ventures and career paths. Giulia leverages over 19 years of experience in branding and a proven experience in working with female talent and entrepreneurs to deliver effective gender inclusion solutions. In addition, Giulia is a speaker, a moderator, and the host of the podcast “KnowThyBrand, a podcast to champion gender inclusion”. Always curious and inquisitive, Giulia worked and lived in Spain, Belgium, Australia, Singapore, the UK and Luxembourg.

ABOUT

EY

EY is a global network of firms with a top-down approach, geared by a dual principle of global consistency and local empowerment. EY is a global leader in assurance, tax, transaction and advisory services.

100 Women in Finance

100 Women in Finance strengthens the global finance industry by empowering women to achieve their professional potential at each career stage. Its members inspire, equip and advocate for a new generation of industry leadership, in which women and men serve as investment professionals and executives, equal in achievement and impact. Through Education, Peer Engagement and Impact, the organization furthers the progress of women who have chosen finance as a career, and enables their positive influence over pre-career young women.

This event is NOT FOR ATTRIBUTION. All 100WF events are private events and we require that no one reports publicly on any aspect of them.

Space is limited. No walk-ins will be permitted.

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100WF Access Fee

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