The success of commercial equipment finance and leasing industry originators is a direct result of their ability to generate quality relationships and quality assets. The current volatility in the economy will force participants throughout the industry to revisit the criteria of quality. Below are a few statements to consider:

• Quality vendors and/or end-users are not necessarily those that you do the most business with; but those which align with the goals, objectives, and values of the originator's company.
• The best quality relationships are those that an originator can offer the most value; and that enhance the long-term viability of the originator's company.
• Quality assets (transactions) have the ability, capacity, and willingness to fulfill their obligations under the legal contract that they have entered into with the originator's company.
• Quality assets create long-term profitability for the originator's company.
• Quality assets provide security to the originator's company, by always being marketable and easily convertible into cash.
• Originators are ultimately judged by the quality of their relationships and the quality of those assets that he generates.
• By seeking quality assets, originators are well rewarded. In volatile times, those originators who play to the lowest common denominator are eliminated.

Enhance your career by focusing on quality relationships and generating quality assets.

Survive - Thrive - Lead

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