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April 10
Deadline for 1st Quarter 2022 Issues and Programs Lists to be placed in each station's online public inspection file.
April 12 | 12:00 p.m. Eastern
Free LBS Webinar: "Data-Driven Audience Packaging to Drive Sales" with Mark Landon.
April 21 | 1:00 - 2:00 p.m. Eastern
Free Webinar: "5 Content Creation Tips That Capture Attention, Increase Interaction and Convert Engagement To Lasting Loyalty" with Lori Lewis.
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MAB Summer Advocacy Conference and Annual Business Meeting
August 9, 2022: Crystal Mountain Resort, Thompsonville, MI
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Registration coming soon!
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Summer Awards - Nominations Due April 22 |
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Lifetime Achievement, Michigan Broadcasting Hall of Fame, MABF Young Professionals, and MAPB Public Media Impact Award Recipients will be recognized at the in-person Awards Reception and Banquet, held in conjunction with the MAB’s Summer Advocacy Conference on August 9 at Crystal Mountain Resort in Thompsonville, MI |
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Lifetime Achievement Award nominees must be a Michigan broadcast pioneer, living or posthumously, who has dedicated the majority of his or her professional career to broadcasting in the state of Michigan and has distinguished himself or herself through a lifetime of service as a top manager or owner. CLICK HERE FOR NOMINATION FORM
Michigan Broadcasting Hall of Fame inductees are chosen based on their distinguished professional career in Michigan broadcasting. The inductee in his/her career has exemplified integrity, innovation, achievement, leadership, contributions to the industry and has been a positive influence on individuals in the profession. CLICK HERE FOR NOMINATION FORM
MAB Foundation Young Professionals have made a significant impact on advancing broadcasting or media within their organization, demonstrated exceptional leadership potential, and established an understanding of broadcast industry standards, practices and ethics.
MAPB Public Media Impact Award Recipients are donors and professionals involved in Michigan public radio or television. Nominations can be made by colleagues, supervisors and/or station managers. Activities for which the person is nominated may be long-term, to recognize lifetime contributions to public broadcasting, or more recent, to reflect a concentrated period of achievement. CLICK HERE FOR NOMINATION FORM
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Join the MAB and other broadcasters from across the state in Lansing on May 12th at the dedication ceremony of the Association's new facility, the Karole L. White Great Lakes Media Center, named after the former MAB President & CEO who retired after 36 years.
MAB Open House
4:30PM - 6:00PM (Light hors d'euvres and refreshments)
Formal Building Dedication Ceremony
4:45PM - 5:00PM
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Great Lakes Media Show Sponsor Sit Down |
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MAB President Sam Klemet sits with Erin Rice, Regional Sales Manager, Great Lakes Region, Ross Video to discuss the company's high impact, high efficiency solutions and services to the broadcast industry.
Watch the conversation here:.
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LEGISLATIVE / REGULATORY UPDATES |
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Rep. Fred Upton Announces Retirement |
U.S. Representative Fred Upton, former Chair of the House Energy and Commerce Committee and longtime supporter of local broadcasters, announced Tuesday (4/5) that he was stepping down after his current term. "Even the best stories have a last chapter," said Upton, (R-St. Joseph). "This is it for me." Upton has been in Congress since 1986. Read More
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House of Representatives Passes MORE Act to Remove Marijuana from Schedule I – Don’t Rush to Start Airing Pot Ads Yet
By: David Oxenford, Wilkinson Barker Knauer LLP
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Last week, the US House of Representatives passed the MORE Act which, if enacted, would take marijuana off the list of Schedule I drugs – those drugs whose possession and distribution is a federal felony, as is the use of the radio waves to promote their use. As we have warned before, because of the laws making the sale of marijuana a federal crime and prohibiting the use of radio waves to promote that sale, broadcast stations should think twice about any marijuana advertising, even in states where it has been legalized. Read More
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Book Your 2022 ABIP Inspection Now |
Scheduling is underway for the 2022 Alternative Broadcast Inspection Program (ABIP). The ABIP is a unique partnership between the MAB and the FCC under which stations that participate can receive a three-year exemption from routine FCC inspections. Read More
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Cable Groups Ask for 2-year Window on EAS Changes |
A trade organization representing small- and medium-size cable television operators is asking the FCC for a two-year moratorium if the regulator moves forward with adopting a proposal to change how emergency alert messages are broadcast for visually-impaired and hard-of-hearing individuals. Read More
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Matt Shafer Powell to join Michigan Radio
as Program Director
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Steve Schram, Executive Director and General Manager, commented, "We are pleased to welcome Matt Shafer Powell to Michigan Radio as our Program Director. During our national search for this position, Matt's decades of proven and respected leadership in public media made an impression on our team." Read More
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WLEW News Director Craig Routzahn Retires After 46 Years |
WLEW-AM/FM (Bad Axe) News Director Craig Routzahn signed off for the final time following the station's 1 p.m. newscast last Friday (4/1). Routzahn holds the record as the longest serving continuous on-air personality at the station with 46-1/2 years behind the microphone. Read More
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Lynn Montemayor Named General Sales Manager at Beasley Media Group Detroit |
Beasley Media Group has announced that Lynn Montemayor has been named as the General Sales Manager of the company’s Detroit-based radio properties, including WRIF-FM, WCSX-FM, WMGC-FM, WDMK-FM, Detroit PRAISE Network and Motor City Sports Talk The ROAR. Read More
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WDRQ-FM Debuts "Goose & Renee'' in Mornings |
On April 6, WDRQ-FM (Detroit) (New Country 93.1) has launched a new morning show, "Goose & Renee," bringing together current morning personality Renee Vitale with Aaron "Goose" Seller weekdays from 5:30 - 10 a.m. Read More
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WMQT/WZAM Owner Tom Mogush Reflects on Career and U.P. Radio |
This week, WLUC-TV's Don Ryan sat down with WMQT/WZAM (Marquette) owner Tom Mogush to talk about the upcoming plans for his stations and more. Read More
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WDIV Launches New Morning Newscast Live Stream |
Graham Media Group has announced that its WDIV-TV (Detroit) has launched an hour-long morning local newscast, streaming on digital platforms and OTT apps. WDIV-TV’s morning newscast streams from 7 a.m. to 8 a.m. on Local4+ Read More
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WLLZ Adds Josh Innes for Mornings |
iHeartMedia's WLLZ-FM (Detroit) has announced the addition of the Josh Innes Show in the station's morning slot. Innes is based at the company's WNRQ-FM (Nashville), which he joined as morning host in April 2021. He previously spent his career in the Sports format with stints at KILT-AM, KBME-AM and KFNC-FM (Houston). Read More
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Upcoming Free LBS Sales Webinar: |
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Tuesday, April 12, 2022 12:00 p.m. Eastern |
Data-Driven Audience Packaging to Drive Sales
Presented by: Mark Landon, LBS Digital Expert/Co-Founder and Managing Partner of Recrue Media"
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Attend this webinar to better understand the dynamics of data-driven audience packaging, and how it can open doors to new advertisers and categories. Hear how these capabilities will get you back into the innovative conversations often out of your current reach.
Mark Landon is the co-founder and managing partner of Recrue Media, a new breed of revenue agency based in Los Angeles. Recrue partners with media companies and ad agencies, delivering superior digital ad management for programmatic and performance marketing programs.
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Ask LBS
It is common to run into difficult selling situations in the field. Let us know what we can help with and we will get your question in front of our seasoned broadcast professionals. They will give you a personalized response with real strategies for your specific situation!
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The BEST Program
The BEST Program is designed for sellers who are new to broadcast. Each weekday for 5 weeks, you will receive a special email containing 3 videos. In less than 30 minutes per day, your new sellers will have built up a solid foundation for a career in selling broadcast!
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Sales Ideas
Sometimes we just need a creative boost or an idea to take to a prospect tomorrow – or even today! The list contains 99 of the hundreds you can find on the site! Need a creative boost or some fresh ideas? This section of LBS is loaded with them!
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MICHIGAN STUDENT BROADCAST AWARDS LIVESTREAM APRIL 13 & 14
The Michigan Student Broadcast Award Winners will be announced in live videos on April 13 (Radio) and April 14 (Television). We'll have some fun and celebrate the winners!
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Thank you, 2022 Michigan Student Broadcast Award Sponsors: |
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I Built a Television Studio. Here’s How I Did It
By: Seth Resler, Jacobs Media Strategies
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I am a big believer that if you are a media company today, you must be a multimedia company. Yes, you can have a primary medium — CNN is primarily video, The Washington Post is primarily text, and NPR is primarily audio — but you must produce more than simply one form of media to thrive. This is a central to the idea of “meeting the audience where they are.” Read More
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Have news to share? Send your press releases to newsletter editor Dan Kelley: dkelley@michmab.com
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Michigan Association of Broadcasters | 1-800-YOUR-MAB | MichMAB.com
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