ANNOUNCEMENT #ECRCatManNetwork Global Webinar #2

Missed Previous #ECRCatManNetwork Webinar?

See below to download presentations & view recording.

Wed 15 June @ 15.30-17.00 CET

Focus on the impact & implications of omni-channel & eCommerce

"E-grocery -

New competitors & operating models entering the market"

Dr. Marc Knuff,

Global Director Retail, Consumer Panels & Serv.

GfK

"How does Amazon raise the Customer Experience bar on a daily basis ? How do Brands partner in a smart way to accelerate their own flywheel?"

Stijn Demeersseman,

Category Leader

Personal Care Appliances

Amazon.co.uk

"Accelerating Omni Category Leadership Capabilities"

Audrey Daffy, Global Category Manager,

Tara Colalillo,US Sr Insights & Solutions Mgr, Ecommerce,

Mars Pet Nutrition

"A Journey Towards Category Building -

From Offline to Online"

Alessia Vercesi, Head of Trade Marketing & Category Dev.

Francesco Castellani, Category Dev Mgr Retail & eCommerce,

Red Bull Italy

Panel Discussion

An objective of the #ECRCatManNetwork is to act as a forum for discussion & debate. Please interact with the Panel by asking questions or making comments accordingly.

WEBINAR #1

Wed 06 April

Focus on the impact & implications of inflation & how Category Management can contribute

Download Presentations Below

"Introduction"

Declan Carolan, Co-Chair, ECR Community

"What are the Hot Topics facing Category Managers across the world?"

Dr. Brian Harris & Luc Demeulenaere

"The Best Shopper First Strategies for Inflationary Times"

David Ciancio, Global Head of Grocery Retail, dunnhumby

"Collaborative ways that a manufacturer and a retailer can take to address the current inflation situation"

Frank Bonnamour, Directeur Groupe du Category Management, Lactalis Groupe

"How GC can help in practice to maximize results in a complex environment"

Felipe Teixeira, Category Management, Pricing and Market Intelligence, Cencosud Brazil

Missed it or rewatch? Click Here

Category Management Yesterday, Today & Tomorrow.

ECR released a global review of Category Management practices throughout the retail and CPG sector featuring 14 global case studies, 3 ECR Reports &insights

Download HERE

#ECRCatManNetwork

ECR Community has formed a global category management network. The objective is to provide a forum for category management peers to develop category management knowledge & experience throughout the world.

A Steering group has been assembled with leading international category management experts, retailers, suppliers &service providers.

Any retailers, suppliers & service providers interested in joining this exclusive Steering Group should contact declancarolan@ecrireland.ie

For further details on this project please contact declancarolan@ecrireland.ie