Summary: How do ensure that the organizations of which we are part succeed? Fast, frequent, and often fine-grained feedback to keep our collective effort on track and to keep our individual efforts harmonized with each other.
Keeping in harmony Our enterprises are large, complex (e.g., many people with myriad specialties working with sophisticated technologies), and dynamic (the pieces constantly in motion relative to each other. Internal feedback keeps the parts synchronized well in a harmonious whole. Without it? Disarray. Everyone seemingly goes off in their own direction, pursuing discordant goals, leaving delays, discrepancies, defects, and disappointment in their wake.
Keeping on track: The whole is in motion relative to its competitive environment (e.g., what we need to accomplish has to be discovered and rediscovered, and enablers and challenges are continuously changing). With continuous feedback of how we are doing relative to what the market wants, we have chance of closing on opportunities successfully. (Think agile with its MVP sprints or lean startup and lean innovation emphasis to ‘test visions continuously’).
