LEARNING OBJECTIVES:
Upon completions of this course, participants will be able to:
- Learn ways in which humans are affected by color both physically and emotionally, thus using this
knowledge to make impactful and effective color selections.
- Understand how the eye and brain work together to process color, in addition to ways in which the
brain shapes our visual perception of color.
- Differentiate between various elements that contribute to emotional reactions to color including
inherent color responses, learned and past experiences, cultural associations, use of language to
describe color.
- Consider how color is a tool for communicating messages, directions, and serves as a vehicle for
self-expression, particularly in contactless environments.
- Explore the Color of the Year and Color Trends 2021 palette and concept.
