Member Marketing Update
December 2021
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Happy Holidays from the GBCVB |
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Happy Holidays and a prosperous New Year from our team at the Greater Boston Convention & Visitors Bureau. Both our team, and Boston, are better because of you! 🥂 |
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A Message from the CEO & President |
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Photo by David Fox |View the Annual Meeting & Celebration photo gallery here.
Thank you to those who joined us at our Annual Meeting on December 1st. We hope everyone enjoyed the program and the opportunity to catch up with industry colleagues.
The special camaraderie shared by travel and hospitality partners in Greater Boston was so evident, and it was our honor to host this important event.
A big thank you to our sponsors, as well as to US Travel President and CEO Roger Dow for being part of the conversation.
With this week's news regarding Boston's vaccination mandate, we know our partners will have many questions that we will do our best to answer. Please see my statement from December 20.
Wishing you all healthy and happy holidays.
Martha
Martha J. Sheridan
President & CEO
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Director of Plymouth 400 receives 2021 Bradford Award
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The Pilgrim Society has announced distinguished recipients of its signature Bradford Award, and includes Michele Pecoraro, Executive Director of Plymouth 400 Inc. The award recognizes accomplishments in the spirit of Plymouth Colony Governor William Bradford’s reflection, “All great and honourable actions are accompanied with great difficulties, and must be both enterprised and overcome with answerable courages.”
Pecoraro surmounted pandemic challenges to further a historically accurate, multi-cultural and inclusive commemoration for Plymouth’s founding history with virtual exhibitions, online historical content, a full-hour NBC-10 documentary, educational publications, and a planned Remembrance Park as permanent legacies. Her commitment to building relationships and inter-relationships with Wampanoag Tribal members and other Indigenous groups, Mayflower descendants and lineage organizations, and international partners in the United Kingdom and the Netherlands, shaped a whole new approach to memorializing major historical anniversaries. Read more...
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Gain Valuable Insights: Marketing Opportunity
for GBCVB Members
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The Advanced Strategic Marketing class of Boston University's School of Hospitality Administration seeks special marketing projects for hotels, restaurants, chefs, events, attractions, museums and other hospitality and tourism-related assets in Boston. Projects can also be senior living or sports related as well.
The teams of college seniors will execute this work in the Spring Semester (end of January through early May 2022). They will meet with “the client” to better understand the marketing challenge; conduct due diligence primary and secondary research; determine target markets and appropriate communication channel; assemble a SWOT and comparative analysis to help with messaging to target audiences; and determine metrics for measurement and timeline for execution of marketing activities. Students will consider digital as well as physical marketing approaches and may even compose a slogan or campaign. Potential projects are in consideration right now.
For anyone interested in participating or learning more, feel free to reach out to Professor Leora Lanz at lhlanz@bu.edu.
We are eager to provide fresh thinking and involve our enthusiastic and intelligent hospitality students as we contribute to our Boston hospitality community.
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Upcoming Meetings & Conferences |
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Please join the GBCVB in welcoming the following groups to Boston!
Massachusetts Municipal Association Annual Meeting and Trade Show 2022 - Hynes Convention Center - January 21-22, 2022.
Yankee Dental Congress 2022 - BCEC - January 27-29, 2022.
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Destination Planning Guide |
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Highlight your business in the 2022 Destination Planning Guide. This annual publication is a comprehensive resource for planners looking at Boston, Cambridge and Greater Boston for their meeting or event. Advertisers receive both print and online exposure with the interactive digital guide available on Bostonusa.com/meetings. Click here to learn about advertising opportunities or contact Sarah Dale, Advertising Sales Manager, at sdale@bostonusa.com.
Interested in additional partnership opportunities?
Click here for a full list of exclusive member advertising programs.
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Host an Open House in 2022 |
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Interested in hosting an event in 2022?
Why not showcase your venue, restaurant, hotel, museum or attraction to our members and industry partners? Host a GBCVB Open House in 2022! For more information and available dates, contact Kamilla D. Carmignani @ kdcarmignani@bostonusa.com.
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Share Your Special Menus and Overnight Packages |
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Locals and visitors are looking for special dining options for the upcoming season! Get in on our Winter promotions by sending Valentine's Day and St. Patrick's Day menus to Glenn McGibbon @ gmcgibbon@bostonusa.com.
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Member Orientation - Make the Most of Your Membership!
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Member Orientation - January 13th, 9-10am
Are you looking to maximize your GBCVB Benefits? Join us on Thursday, January 13th from 9-10am to virtually meet some of our team and learn how to make the most out of your Membership. We’ll also give you an overview of the GBCVB, review the departments we represent, and tell you about our current programs and planned initiatives for 2022. If you would like to attend, please RSVP to Kamilla: kdcarmignani@bostonusa.com.
We look forward to having you join us!
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Dine Out Boston March 2022 |
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Dine Out Boston returns March 13-26, 2022 with new price points. Our signature biannual culinary program will occur this March under the promotional tagline of “Get Out, Dine Out.”
Restaurant Sign Up
Sign Up officially begins during the first week of January. Be on the lookout for an email notification from Diane DiNunzio, Vice President, Leisure Destination Services & Operations.
Dine Out Boston Auction
Dine Out Boston always includes a charitable giving component, and we intend to announce the charitable partner in the New Year. At this point, we are soliciting nominations. If you have an organization in mind that fits the charitable giving criteria please nominate that organization.
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Open Positions at the GBCVB |
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Here at the Greater Boston Convention & Visitors Bureau our goal is to enhance the visitor economy of Boston, Cambridge, and the metropolitan area. We are dedicated to our visitors and members, and our love for the Greater Boston region. This passionate team is growing - know anyone who'd be a good fit?
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Charles Riverboat Company is the only company specializing in tours along the Charles River and Boston Harbor. We offer daily sightseeing cruises and cocktail & sunset cruises along the Charles River.
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Selfiewrld Boston is arguably one of the most instagrammable places on the East Coast. Here you can immerse yourself into our fun, eye-catching, interactive art installations with over 20 rooms and 35 photo opportunities.
Experience many unique themes knowing we had your best selfie in mind. Bring your friends, family, a date, or just yourself.
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Soleil is a dine in and take out casual restaurant serving amazing southern cuisine. Enjoy our fare at home or if you are staying at one of our local hotels using most delivery apps.
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Proverb Agency is focused on building powerful brands and creating a more thoughtful world around us.
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Revere Travel and Tourism Office promotes America’s first public beach and the city’s special events, accommodations and restaurants to residents and visitors.
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Frida: Immersive Dream arrives in Boston February 10, celebrating the brilliant Mexican-born artist. The 360-degree immersive experience, with large-scale projections accompanied by a ravishing musical score, allows audiences to step inside the colorful and vibrant world of Frida Kahlo like never before.
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Art of Banksy – Boston arrives in February and offers audiences an up-close look at the street artist’s prints, canvasses, sculptures, limited edition pieces, and more. The exhibit features pieces such as “Flower Thrower,” “Rude Copper,” and original variations of the infamous “Girl with Balloon,” famously shredded at auction in 2018.
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We want to thank you for your continued support and partnership. Your investment in our organization and industry is more crucial than ever as we look towards rebuilding together. Your member benefits are at work for you and uninterrupted during these unprecedented times.
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NOVEMBER RENEWALS - THANK YOU! |
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• A & A Metro • Academy Express • Antico Forno • Antonio's Bacaro • Artu •
• Back Deck • Boston Lyric Opera • Cheers Beacon Hill • City Table •
• Conventures • Copley House • Doubletree Manchester Downtown • Eddie V's
Prime Seafood • Entertainment Specialists • Expedia Group • Flight Club Seaport • • Grafton Street • Hampton Inn Boston Logan • Hilton Boston Downtown •
• Hotel Indigo Boston Garden • Hotel Marlowe • Kimpton Onyx Hotel • La Morra •
• Michael P. Wasserman • Mooncusser Fish House • Museum of Fine Arts •
• On Location Tours • Party Excitement • Pazza on Porter •
• Ramada Inn Boston • Residence Inn Boston Woburn • Royale •
• Sam Adams Boston Tap Room • Sheraton Boston •
• Sowa Art & Design District • Strega Waterfront • Strip by Strega • Terramia •
• The Inn at Cape Cod • The Inn at Longwood Medical •
• Thompson Island Conference Center • Toscano Harvard Square •
• Tuscan Kitchen • University of Massachusetts Boston, Conference & Events Center •
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GREATER BOSTON CONVENTION & VISITORS BUREAU
Two Copley Place, Suite 105, Boston, MA 02116
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