If You Want to Change the World,
Look to NPR Listeners
Change often starts with change-makers. NPR listeners are not only informed about what's going on in the world, but they take action based on that information. Seventy percent rate social responsibility as being "very important." Our listeners gather information to inform social and financial decisions. They are active in their communities and recommend news, products and services to others in Central and Eastern Kentucky.

Want to change the world? Become a WEKU sponsor. NPR listeners are more than three times as likely as the average adult to be an influencer and are more likely than the average adult to believe in the ideals of equal opportunity and respect towards ethnic, religious and racial differences. NPR reaches one of the highest concentrations of key community leaders in all of media.

Sources: GfK MRI Doublebase 2017; Nielsen State of the Media Audio Today 2017. Lightspeed Research, NPR Sponsorship Survey, March 2017
WEKU Listeners are Early Adopters
"Early adopters are those individuals that use new products before the majority of people. They are risk-takers and trendsetters and have a strong influence on the success or failure of a new product. It is for this reason many businesses seek to gain the approval of early adopters."
~ Will Kenton, Investopedia.com
NPR Impact Survey, July 2019
Lexington's Environmental Quality & Public Works division engages the public about environmental issues and works closely with the divisions of Waste Management and Water Quality to support recycling and stormwater efforts in Lexington. It also manages sustainability initiatives and handles the beautification and maintenance of the city's green spaces and corridors.
Contact
Director of Corporate & Community Support
859.200.2785 mobile