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How Does Your Diesel Engine Oil Perform at -13°F? |
Viscosity is highly dependent on temperature. Consider a jar of honey. If you were to place the jar of honey in the fridge, it would be tough to pour immediately. You place the jar in a microwave and it flows quickly and easily once it has warmed up. Oil is similar. |
DID YOU KNOW?
United Super Premium Fleet Diesel Engine Oil and Extended Life OAT Coolant & Antifreeze are a winning combination to ensure ultimate protection and performance of heavy-duty vehicles through the winter months!
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Basic Storage & Handling of Lubricants & Greases
Proper storage and handling of lubricants is an essential organizational task that is often unknowingly underestimated by service and maintenance personnel. Whether making gadgets, producing steel or manufacturing food items—companies become...
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In November, we were able to bring some of our United distributors together in Omaha, NE, for training, networking, and fun. During the event, we were able to tour the lubricants plant in Council Bluffs and received training on lubricant fundamentals, HDDEO, PCMO, tractor hydraulic fluid, synthetics, used oil analysis, coolants, and grease. |
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A fantastic group of United distributors attended the event to network and learn more about the fundamentals of lubricants, grease, and coolants. |
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The group was able to tour the GROWMARK Lubricant manufacturing facility in Council Bluffs, IA where our products are blended and packaged. |
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WANTING TO ACCESS PRESENTATIONS FROM THIS EVENT?
All you need to do is log into your GROWMARK Sales Support account and click on "Training/Presentations" to instantly download a copy of the United Lubricants Training 2021 presentation.
If you do not have an account, sign up today!
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It’s easy to get lost in acronyms, measurements, and terms when trying to sell lubricants. The United Lubricants Team provides key selling points on varying products and tools of the brand in the United Sales Accelerator training series. If you want to grow your engine oil, hydraulic fluid, grease, and other lubricating oils portfolio, these chats are for you. |
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For this episode, join us as we discuss key selling points of our diesel engine oil, including our biggest movers, base oil groups used in our products, how we differentiate from our competition, and new updates to our product line and marketing material. |
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These Sales Accelerator discussions are only posted on GROWMARK Sales Support.
Don't miss out, sign up for an account!
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United is Redefining What It Means to be "Fleet" |
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United Super Premium Fleet already performs beyond industry standards, but we’ve taken it one step further.
WE ARE REDEFINING FLEET
- Redefining shear stability
- Redefining cold temperature operability
- Redefining performance
- Redefining savings
The marketing pieces shown were developed to support focused sales efforts during one of the most critical selling seasons of the year.
The Redefine Fleet mailer, flyer, and social graphic were created to help announce the upgrade of our highest performing HDDEO in preparation for the future shear stability requirements of PC-12.
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These pieces are available to help educate customers and focus on the 3 product attributes that support marketing of United Super Premium Fleet: Protect, Control, and Extend. These attributes help account managers, distributors, and customers identify and relate to the benefits around using United Super Premium Fleet to protect and optimize diesel engine performance. |
BETTER ENGINE PROTECTION
- Better abrasive and corrosive wear protection
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IMPROVED CONTAMINANT CONTROL
- Improved oxidation, soot, and deposit control
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EXTENDED PERFORMANCE
- Extended maintenance intervals and equipment life
- Increased low temperature performance
- Increased shear stability
- Increased engine protection
- Extended savings*
- Less downtime, labor, and product consumption
- Higher resale value*
- Extended Performance
- Let us prove it with our field-tested teardown data!
*with utilization of used oil analysis
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DID YOU KNOW?
We're proud to offer marketing support to all United distributors. Need help announcing the United Super Premium Fleet upgrade to your customers? Send your mailing lists to our Marketing Team and we will set up a direct mail campaign on your behalf!
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Find the upgraded Super Premium Fleet pieces, the United Lube School training slides, Sales Accelerator training, and all the latest marketing pieces on GROWMARK Sales Support - your hub for United Lubricants social media graphics, training, customizable brochures, and other marketing material.
Don't miss out, new content is always being added! Request a login for GROWMARK Sales Support today by following the link below and filling out a short request form.
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