It will be held November 1–2 at the Springhill Suites, located in the historic Ft. Worth Stockyards. The theme of this year’s conference is 'UNLOCKED'.

At the event, the goal is to: “UNLOCK connections,” “UNLOCK creativity,” “UNLOCK capacity,” and “UNLOCK content.” The CWIMA Executive Team and Conference leaders are in the process of inviting nationally–known speakers from across the country who will provide the keys to unlocking the potential in all attendees of the conference.

“Everything is falling into place for the UNLOCKED Conference,” said CWIMA Conference Director, Sue McGray. “The hotel is perfect for the event and it will be the most interesting CWIMA Conference location that we’ve ever had.” “I recommend that our CWIMA members come in early, or stay over a day or two later to enjoy everything Ft. Worth and the Stockyards have to offer,” said Sharon Hill, CWIMA President.

Members should take advantage of the early-bird special. The UNLOCKED conference is only $149 prior to June 1^st. After that, the price increases to $199. In addition, the Springhill Suites is giving CWIMA members a discounted room rate of $149, a price that is good for an extended stay either before or after the conference.

The links to register for the conference, as well as to reserve the room can be found at: https://cwima.org/unlocked-christian-women-in-media-2022-international-conference/

UPCOMING! MAY 19 - IN-PERSON EVENT Be a part of an event near you!

Today’s media tip is simple. Answer this question, who are YOU? “Today you are you that is truer than true. There is no one alive that is you-er than you.” (Dr. Seuss)

As Christian Women in Media, we must know who we are. We shouldn’t emulate what we see others doing, we must know what makes us different. Most have fallen prey, at one time or another, of trying something because someone else did it well. That can quickly become a problem.

Being on purpose means being on point. Without a plan, we could be quick to blend-in when we are called to be brave and bold. Most of us do similar work: writing, speaking and posting in mass media. While that is good, we must know what it is that makes us different. People want to know who we really are.

Y: You?  We hear a lot of what is your why, but seriously, who is your who? We are human beings, not human doings. Who we are in Christ is what prompts what we do in our media messaging. We must know who we are in order to show who we are.

O: Opportunity: Last night at an outdoor concert a man caught the attention of most in attendance. He danced, a lot! Alone, with people, on the stage and around the audience. Having a great time. Not trying to impress anyone. He was happy with who he was and not afraid to walk in it. Lesson learned.

U: Unique:  Try going backwards in order to move forward. Take time to review your media message. How can you change it? How can you become more authentic? What should you be doing differently? Where is your competitive edge? What is your story? Excellence in media requires consistency in branding of a you-nique message.

Beth Townsend has a purpose; to changes the world one story at a time! She is the author of Life on Purpose and talk show host for www.lifeonpurpose.tv Connect with Beth at www.BethTownsend.com