Hey!
Google Analytics and Search Console contain mountains of data but today we will focus on just a few numbers.
- Total organic traffic
- The ratio of organic to direct traffic
- Total search impressions
- Ratio of organic visits to impressions
Today's Tools
Your Assignment
- Log in to both Google Search Console and Google Anlytics and pull data from last three months so you have a baseline of comparison.
- Spend a few minutes getting familiar with the two dashboards.
That's it for now!
Lorraine
