"Book Club" Spotlight

Dawn Heiman, AuD turned me onto a book (and movement) called The Pumpkin Plan. This book spoke to me much like my beloved Clayton Christensen and The Innovator's Dilemma.

The Pumpkin Plan forces practices to rethink the question "Who is OUR patient?".

I strongly recommend this and the late Dr. Christensen's work as you each explore what you want your practice to be in 2021 and beyond.