Sonoma County Tourism has been working diligently to craft a consumer marketing campaign designed to welcome prospective leisure travelers back to the destination as we emerge from the pandemic.

Under the banner of our brand “Life Opens Up,” the campaign works to target audiences who are looking to book travel this spring and summer. By connecting with those consumers, we’re able to serve up inspiration within our primary marketing pillars of food and craft beverages; outdoor recreation; and wellness – all couched in travel experiences that restore, connect, celebrate, and delight the senses. 

This link provides more information about the campaign, including timing, targeting, creative elements and how you as partners can “plug into” what we’re creating to help power your own marketing and public relations efforts.

As always, please let us know if you have any questions about the campaign by emailing us at marketing@sonomacounty.com. 

Exclusive Travelzoo Advertising Opportunity

We’re excited to share that Travelzoo has extended their submission deadline for partner participation in our summer advertising campaign to May 24. An investment of $1,750 will deliver an estimated 13 million impressions over the summer months.

Sonoma County Tourism will host a custom landing page on Travelzoo.com for eight weeks, and leverage Travelzoo’s newsletters, social media, and other placements to drive traffic to this dedicated landing page featuring special offers from Sonoma County hospitality businesses. If you’re interested in participating in this paid advertising opportunity, and have a special offer, please submit it through this Google form for consideration. All offers must be received by May 24.