Launching and running a small business is a wild ride, filled with ups and downs and will certainly pull the owner in many different directions at the same time. With so much to accomplish and being solely responsible for the success of the enterprise, it is no surprise business owners and leaders often feel their lives spinning out of control.

The workload can strain connections with people and easily lead to anxiety, stress, and depression. The good news is it doesn’t have to be that way. Just as physical fitness aids the body, mental fitness aids the mind.

There are positive measures that can be taken to sustain mental well-being regardless of the pressures resulting from operating the business. The first step is a mental fitness assessment. The assessment identifies the challenges that must be overcome, and the mental toughness necessary to meet those challenges. The assessment also inventories mental strengths and weaknesses so attendees will know how to maximize their accomplishments and minimize their shortcomings. Attendees will also learn the coping skills that promote mental fitness and helps them succeed.

Friday, May 12, 2023 10:00AM-11:00AM

Marketing is a complex topic, and it’s critical for small business owners to be clear on exactly how to market their products and services to their well-defined segment of the marketplace. Simply stated, marketing is everything done to make selling your product or service easier. For small business, it can be quite a challenge to spread the word about our offerings successfully considering having lower visibility and limited resources. Regardless, marketing success begins with a marketing plan for your enterprise. Then, development and execution of smart strategies to position your business and offerings before your ideal prospects. This webinar will guide you on how to do just that. In addition, after your prospects become customers, you will learn how to continue effectively marketing to them to build relationships, to strengthen customer loyalty, and generate referrals. This webinar will help you energize your marketing efforts and grow your enterprise.

There are many more workshop opportunities available than the ones listed here. To view a complete list of upcoming trainings, click here.

For other events and activities happening in Iberia Parish, click here.