THE NUTTY NEWS DIGEST - DECEMBER 2021 |
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Wishing You a Happy New Year! |
The holiday rush is over and we finally have a chance to sit back and reflect. While it was definitely a year of challenges we also have so many things to celebrate! Yes, we had labor shortages, but the small team we did have in place was strong, hard-working, and dedicated. Yes, we had supply chain issues that led to out of stocks, but we did our best to communicate with you the issues we were facing and to keep in stock on our best sellers for as long as we could.
From every challenge we faced, we have learned, and are committed to doing better in the months and years to come. We thank you, our customers, for being there for us and supporting us through thick and thin.
We hope your holiday season is as blessed as ours and wish you a truly Happy New Year!
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RETAIL OUTLET STORES - JANUARY HOURS:
Williamsburg Store:
757-229-4056
Daily: 10 am - 5 pm
Gloucester Store:
804-642-1975
Daily: 10 am - 5 pm
Richmond Store:
804-747-3300
Mon. - Sat.: 11am - 6 pm
Sunday: 11 am - 5 pm
Our Retail Outlet Stores are following the CDC, state and local guidelines to keep our customers and staff safe while delivering exceptional customer service. If you are fully vaccinated, masks are not required.
CUSTOMER SERVICE
Call Toll Free:
1-800-470-2244 to place your order by phone.
SOCIAL MEDIA
Follow us on Facebook and Instagram for stories about our products, happenings, and product giveaways!
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Our Next Catalog will be mailed out in Late February.
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Thirty-five years after his grandfather and uncle started Whitley's Peanut Factory, Brett Smith has joined his father, Todd, at the family-run business. A 2019 graduate of Virginia Tech, Brett officially started in November.
Prior to joining Whitley's Brett was working in R&D at Massimo Zanetti Beverage USA, a coffee company based in Suffolk, Virginia. Working with the sales and marketing teams, he developed new flavors, new blends, and adjusted their current products to keep up with industry standards. He also touched on quality and operations.
It was always Brett's long-term goal to join Whitley's. But with the recent growth trend, especially in e-commerce, the timing seemed right to join now. "My favorite memories of Whitley's are spending the long and hot hours in production during my summers of high-school/early college. Hearing the canning machine running and smelling the peanuts cooking is something that is so incredibly nostalgic for me. Fast forward 6+ years, I still love to walk in there every day."
"The future of Whitley’s is unbelievably bright to me," says Brett. "Increasing capacity will be of utmost importance to keep up with the growth and that is something I hope to help with. I also hope to be able to broaden the reach of the brand for my generation(s), Gen-Y and Millennials. I want to help the Whitley’s brand to become more than a can of peanuts or a gift, but to become a part of one’s everyday lifestyle.
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New Williamsburg Store Manager |
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Anyone who has worked in retail knows that the holiday season is by far the busiest and not the easiest time to start as a new store manager. We put our new Williamsburg store manager Terry Carr to the test and she came through with flying colors!
Before starting at Whitley’s, Terry enjoyed working for Sam and Donna Edwards at Edwards Ham Shop of Williamsburg which, sadly, closed in September.
"Everything I loved doing at Edwards I have found here at Whitley’s", says Terry. "Many of the customers over the busy holiday season have been long-time Whitley’s customers but I love giving samples to new customers and seeing their faces light up. I am a people person who enjoys making the guest aware of all products and choices available to them."
If you happen to be in the Williamsburg area, please stop in and say Hello to Terry and the Williamsburg Store Team!
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New Wholesale Website Added |
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Did you know that in addition to selling Whitley's gourmet nuts on our website and our retail stores we also sell to a select group of retailers? If you own a retail store, have a tax resale number, and are interested in carrying our products in your store you may be eligible to purchase Whitley's products from us on a wholesale basis.
This fall we worked on making buying for our wholesale accounts even easier by adding a wholesale website for ordering. It's easy to sign up and makes ordering at any time, any day of the week possible.....something we know busy retailers appreciate!
If you are interested in becoming a wholesale account or signing up for our wholesale website you can email us at wholesale@whitleyspeanut.com or call 800-470-2244 and we will be happy to assist you.
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10 Reasons to Add Peanuts
to your Healthy Holiday Recipes
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Our friends at the Peanut Institute recently posted an article we loved: 10 Reasons Why You Should Add Peanuts to Your Healthy Holiday Recipes and included some favorite peanut-powered recipes. Here are the 10 reasons:
1. De-Stress from Holiday Distress - peanuts contain an antioxidant, which studies show may help our bodies regulate our mood, stress, and anxiety.
2. Keep your blood pressure in check - many of the essential nutrients in peanuts can help support healthy blood pressure levels.
3. Trim the tree (and your waist) - Each serving of peanuts provides 7g of hunger-satisfying protein and can help you fight off snack attacks for hours on end.
4. Stay energized - Peanuts contain the kinds of good fats that your body can use for energy.
5. Avoid the Midday Crash - peanuts have a low glycemic index, which can help stabilize your blood sugar and prevent that late-afternoon “crash” feeling.
6. Support Healthy Cholesterol - Peanuts are rich in fats that help lower LDL levels (aka “bad” cholesterol).
7. Stay Heart Healthy Around the Hearth - Peanuts and peanut butter pack a lot of nutrition that can help support your heart.
8. Prevent “Holiday Brain” - peanuts can help give your brain a boost—whether it’s supporting cognition, or your memory and processing power.
9. Lower Your Disease Risk - The unique blend of nutrients found in peanuts will allow you to spend the holidays feeling good about your choices.
10. Live a longer, healthier life - make it more than a healthy holiday and support your health all year long.
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Whitley's Peanut Factory Featured Recipe: |
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We hope you've seen and enjoyed some of the recipes we've been posting on social media recently. We'd like to extend a big thank you to Grace McGregor for this work! Grace, a senior studying Psychology and Marketing at the College of William & Mary, spent her fall semester working as a Social Media Intern for Consociate Media, who works on Whitley's posts.
During her internship she demonstrated her love of cooking by drawing inspiration from existing recipes, modifying them to include Whitley’s products, and sharing the recipe results on Whitley’s social media accounts. In her free time, she runs the Instagram food account @gobblewithgrace where she showcases her passion for cooking, photography, and writing.
She created so many fun recipes to try but we asked her to reshare her favorite and this is what she picked: her candied peanut banana bread recipe! Whitley’s Butter Toffee candied peanuts add the perfect sugar-coated crunch to this classic favorite.
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Candied Peanut Banana Bread Recipe:
2 ripe bananas
½ teaspoon baking soda
½ cup white granulated sugar
¼ cup brown sugar
Pinch of salt
1/3 cup melted butter
1 large egg, beaten
1 and ½ cup all-purpose flour
1 teaspoon vanilla extract
¾ cup Whitley’s Butter Toffee Candied Peanuts
Set oven to 350 degrees F and grease a 4x8 inch loaf pan with butter or oil of your choice. In a large mixing bowl, mash the two bananas with a fork until smooth. Add in the melted butter and mix. Then mix in the baking soda and pinch of salt. Add in the beaten egg, sugar, and vanilla and mix. Mix in the flour. Take Whitley’s Candied Peanuts and shortly pulse in a blender until smaller chunks form. Fold in half of the Whitley’s Candied Peanuts into the banana mixture. Once combined, add the mixture to the baking pan. Top the pan with the remainder of the Whitley’s Candied Peanuts. Bake for 50 minutes. Let cool and enjoy!
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