Business Focus Weekly
A publication focused on helping your business to grow and become more focused.
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Table of Contents
Upcoming Events:
GrowthClub - January 7th, 2022
Spotlight:
Kristina van Loben Sels with Arbor Crest
Feature:
Erick Randall with Rushall Reital & Randall
Videos:
Facebook Live - Coach Kendra
Useful Business Thought of the Week - Risk Taking
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Quote of the week:
"If you really want to do something you'll find a way. If you don't, you'll find an excuse."
-Jim Rohn
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ActionCOACH Northwest Events |
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Q1 Planning
January 7, 2022.
Free to clients, only $149 per company.
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Events hosted by businesses in the Spokane community |
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Public Relations, Communications & Marketing for Small Businesses
In partnership with Jennifer Ferrero with Ferrero Agency. You had a good idea and developed a product or service that is in demand. Yet, where do you start with getting the word out about what you’re selling, and how do you sustain awareness and relationship building for a long-term business?
In this webinar, learn more about:
- The differences between PR, Communications, and Marketing
- How to leverage each for your business
- When to execute on each and how to measure success.
When: December 14, 2021 | 9:00-11:00
Cost: Pricing varies on membership level
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Spotlighting individuals that work with and alongside us! |
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Kristina van Loben Sels with Arbor Crest |
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Erick Randall with Rushall Reital & Randall
Rushall Reital & Randall is a full-service CPA firm specializing in helping small businesses and their owners with tax planning and preparation of their business and individual returns. With locations in both San Diego and Spokane, they work with clients from many different industries.
Starting in March of 2020, COVID 19 has had a significant impact on the accounting industry in general and how firms like Rushall Reital & Randall are able to service their clients. Between the change in filing date deadlines to the avalanche of legislation, tax planning became much more complicated. For most companies, tax return preparation took a back seat as they dealt with urgent cash flow issues due to the uncertainty of the shutdown.
As a small firm, Rushall, Reital & Randall had the benefit of being very flexible and quick to adapt to the rapidly changing economic landscape caused by the coronavirus and subsequent shutdown. With all the new COVID related legislation, there were many ways to get cash to clients quickly. Very early in the shutdown, Rushall, Reital & Randall was able to reprioritize their workload to focus on helping clients receive funds from the Payroll Protection Program and other programs being offered.
Because of the urgency and uncertainty of the COVID shutdown, Rushall, Reital & Randall was in constant communication with clients. Erick Randall said, “with some clients, we were able to learn more about them in a few short months than we had over the previous five years.” This increased communication led to increased understanding and they're now able to provide better service to these clients. Continued Randall, “Looking back, it shouldn’t have taken a pandemic to have a better understanding of our clients. I suppose a silver lining of the shutdown for us is we are now much more proactive in contacting certain clients more often. My advice to any entrepreneurs would be to set aside a few hours a week just to reach out to existing clients."
Randall found one of his favorite quotes to be very relative in relation to the last two years. "The pessimist sees difficulty in every opportunity while the optimist sees the opportunity in every difficulty." - Winston Churchill
Contact:
Erick Randall
(509) 321-7152
ErickR@rrrcpa.net
http://www.rrr-cpa.com/
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Want your business to be featured in our Business Focus Weekly?
We would love to give your business more visibility! If you or someone you know has an amazing business that they would like to have highlighted in our weekly newsletter, please email MadelinePeterson@ActionCOACH.com. We will set up an interview with you. This newsletter is seen by thousands of business owners in the Pacific Northwest and, as always, is completely complimentary. We love giving back to our community!
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Have you been featured in the Business Focus Weekly?
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Yes, I have been featured.
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No, but I would like to be featured.
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A Book recommendation from your Coach:
The Long Game
It's no secret that we're pushed to the limit. Today's professionals feel rushed, overwhelmed, and perennially behind. So we keep our heads down, focused on the next thing, and the next, without a moment to breathe.
How can we break out of this endless cycle and create the kind of interesting, meaningful lives we all seek?
Just as CEOs who optimize for quarterly profits often fail to make the strategic investments necessary for long-term growth, the same is true in our own personal and professional lives. We need to reorient ourselves to see the big picture so we can tap into the power of small changes that, made today, will have an enormous and disproportionate impact on our future success. We need to start playing The Long Game.
As top business thinker and Duke University professor Dorie Clark explains, we all know intellectually that lasting success takes persistence and effort. And yet so much of the relentless pressure in our culture pushes us toward doing what's easy, what's guaranteed, or what looks glamorous in the moment. In The Long Game, she argues for a different path. It's about doing small things over time to achieve our goals—and being willing to keep at them, even when they seem pointless, boring, or hard.
In The Long Game, Clark shares unique principles and frameworks you can apply to your specific situation, as well as vivid stories from her own career and other professionals' experiences. Everyone is allotted the same twenty-four hours—but with the right strategies, you can leverage those hours in more efficient and powerful ways than you ever imagined. It's never an overnight process, but the long-term payoff is immense: to finally break out of the frenetic day-to-day routine and transform your life and your career.
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Facebook Live - With Coach Kendra |
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Useful Business Thought of the Week |
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