Russmedia needed a state-of-the art media sales system that could enable it to easily manage ad placements in its broad suite of products. The company faced three main challenges that led to its decision to look for a new technology solution.

The speed of the high-performance KODAK MAGNUS Q800 Platesetter has been increased once again with T-speed Plus, offering a throughput of up to 84 B1 or 8-up plates per hour (pph). This marks Kodak's third speed upgrade for the MAGNUS Q800 in four years.

In 2021, McClatchy identified gaps in its reporting — topics that would drive new audiences that the publisher didn't have the reporter power to cover. Robots were deployed for some of the bulk routine reporting of community information topics like high school sports and real estate sales.

“It was really important for newsrooms to understand from the outset that this was not a question of robot vs human, more that it was a supplement to what we already knew worked,” comments Cynthia DuBose, McClatchy's VP audience growth and content monetization.

A California daily is using infographic layouts and a digital directory pairing to expand audience reach, entice advertisers and build on the popularity of its annual print medical guide. Here’s how the paper did it:

With its more recent feature release, CitySpark continues its focus on providing publishers with features to generate increased digital revenue from local events. Event promoters can now purchase promotions for their event on any or all of a publisher’s sites at the same time in a single check-out.

It’s fair to say that 2022 was a momentous year for news media. This post reviews Mather Economics' articles published in 2022 and provides an opportunity to reflect on lessons learned and discuss expectations for the year.

Aptitude, formerly MPP Global, has been supporting publishers for over 20 years with innovative ideas to identify, engage and monetize audiences. In this article, we give our insights into what we believe will impact media businesses in 2023 and how organizations can use them to their advantage.

A survey of publishers by the Alliance for Audited Media showed that 2022, for all its discouraging headlines and disconcerting headaches, wasn’t completely void of positive news and (hopefully) heartening trends.

Maria Ravera is senior director of subscription strategy — mobile, direct marketing and digital migration for McClatchy and president of the Audience Development Media Alliance. Here she shares insights from her career, including advice for those new to the industry, how McClatchy accelerated its digital transformation and what news media means to the communities they serve.

Column recently launched Notice by Mail, a new service that publishers can offer their government customers to mail letters — as part of their notice process — through Column.