JANUARY 5, 2023

BILL ELLIS PASSES AWAY

VOICE OF HARLAN COUNTY SPORTS

Remembering legendary broadcaster Bill Ellis

HARLAN, Ky. (WYMT) - Legendary broadcaster Bill Ellis died Friday afternoon after battling a fire outside of his home. He was 77. Ellis was on the sidelines during many Harlan County High School games throughout his life. His voice echoed throughout the mountains.

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NEW WEBINAR SERIES

BEGINS JANUARY 19TH @ 1:00 PM

The Kentucky Broadcasters Association is proud to partner with the Michigan Association of Broadcasters to provide a new Third Thursday webinar series for 2023. These webinars are provided as a complimentary member service to KBA member stations.

THURSDAY, JANUARY 19TH

1:00 - 2:00PM EASTERN


"The Opportunities Ahead

A Broadcast Veterans View of the Future"


with Steve Wexler, Leadership Coach, Good Karma Brands

Steve Wexler rode his bike to WTMJ in Milwaukee when he was 17 years old and asked if he could be on the radio. That began a broadcast career that included on-air work at WTMJ and WISN in Milwaukee before beginning his management journey, building talk stations in Milwaukee for Hearst (WISN) and Portland, OR for King Broadcasting (KGW). He later programmed KING/Seattle and returned home to WTMJ as program director in 1993 for Journal Communications. Journal promoted Steve to market manager positions in Tucson, AZ and Omaha, NE where he began overseeing TV and Radio operations, including WTMJ-TV/Milwaukee. In 2014, he was named head of the 36-station, 8-market Journal Radio Group, a position he continued through Journal’s merger with E.W. Scripps. In 2018, he led the sale of the radio group to four different broadcast companies, including Good Karma Brands in Milwaukee, where remained as market manager. Steve is now coaching teams and talent at Good Karma as their Leadership Coach.


Please use discount code NASBA2023 when registering.

REGISTER NOW

RISING ABOVE SUMMIT

AVAILABLE FREE FOR KBA MEMBERS

Reserve your seat now for Rising Above: A Virtual Sales & Management Media Summit on January 25th and 26th


This summit will feature lessons from the best trainers in the business in the areas of leadership, management, sales and more. And during this multi-day summit, we’ll combine our talents and host a virtual mini concert and Q&A session with live entertainment from BMI.


Registration for this summit is FREE for all KBA member stations.

REGISTER NOW

2023 NAB CRYSTAL AWARDS

ENTRY WINDOW NOW OPEN

The NAB is accepting entries for the 37th annual NAB Crystal Radio Awards, honoring outstanding community service efforts undertaken by radio stations throughout 2022. Winners will receive national recognition for their community service work during a special awards presentation at NAB Show, held April 15-19, 2023.


Established in 1987, the NAB Crystal Radio Awards bring national recognition to radio stations for their year-round commitment to serving communities. A panel of judges representing the broadcast industry and community service organizations will review applications and select 50 finalists and 10 winners. Stations must submit an online entry through NAB’s new member platform, My NAB, describing their community service efforts for the 2022 calendar year. 

The deadline for entry submissions is January 31. Finalists will be announced in February. Entry information is available HERE or by contacting NAB’s Director of Awards, Events and Member Experience Tobi Hall.

REMINDER

PUBLIC FILE REPORTS DUE JANUARY 10TH

Quarterly Issues/Programs List Due - All full-power radio, full-power television, and Class A television stations must upload to their Public Inspection File by this date the Quarterly Issues/Programs List covering the period October 1, 2022 through December 31, 2022.


Class A Television Continuing Eligibility Certification - Class A television stations are required to maintain documentation in their Public Inspection File sufficient to demonstrate continuing compliance with the FCC’s Class A eligibility requirements. We recommend that by this date Class A television stations generate such documentation for the period October 1, 2022 through December 31, 2022 and upload it to their Public Inspection File.


Quarterly Fundraising Reports - All noncommercial educational TV and radio stations that changed or suspended their regular on-air content to conduct third-party fundraising to benefit a non-profit organization must generate relevant documentation for the period October 1, 2022 through December 31, 2022 and upload it to their Public Inspection File by this date.

THIS WEEKS MEMBER PIC

THE WEATHER OUTSIDE IS FRIGHTFUL

This cute photo was taken just before Christmas by a WKDZ listener. The station asked listeners and social media users to share their pictures of the first snow fall of the season. The pics were then shared online for all to enjoy.

SALES TIP OF THE WEEK



ARE YOU STILL PLAYING THE GAME?

If you’re a leader / manager, your role is not to be the best player on the field, your role is to coach the best players on the field, yet many managers, particularly new ones, still attempt to play in the game and be the MVP.  I know I’ve made that mistake, and I’m guessing you might have too.


Consider this conversation:  


Seller comes into managers office and says, “got a minute?”  (Got a minute meetings never last a minute.). Seller explains an issue, a problem, or a challenge they are facing.  With almost movie-making precision, the manager puts on the cape, puffs out the chest and solves the problem for the seller and saves the day. You’re the hero!


Lesson learned by seller:  Manager has the answers, I don’t need to think or solve problems.


Problem for the manager: Constant stream of got-a-minute meetings as sellers have been conditioned to realize the manager is the hero and has all the answers.


In our quest to be respected and liked by our teams, we must demonstrate our value, which we perceive is having all the answers and saving the day for our team.  Subconsciously we tell ourselves that if they come to us, they must need us, and that feels good.  Laudable, and understandable. 


But dead wrong.


Martin G. Moore writing in Harvard Business Review says:


“Your job isn’t to get on the field and play the game, it’s to observe the game, devise a winning strategy, and then give your team the guidance, direction, and motivation they need to play at their peak. When you do your team’s work for them, rather than guiding them and allowing them to grow, no one wins.” 


Stop answering the questions, start asking them.  When someone comes to you with an issue, you’ll often know the answer and it can be very tempting to just save the time, answer the question, solve the problem and be the hero. Martin suggests that a skilled leader will instead ask searching questions.  


The next time a seller asks for a got-a-minute meeting, instead of solving the problem, consider at least asking several questions before giving an answer.  Questions like:


What do you think is the real issue?

What approaches have you thought about?

What other options have you considered?

What does a successful outcome look like?

Do you have the tools/resources to make that happen?

Who else could you ask for a unique perspective on this?

Have you ever seen this situation before? If so, what did you do?

What do you think should be the next step?


The key is to ask enough questions to get the seller down the path of solving the problem on their own.  This does take more time in the moment than simply giving them the answer but over the long-term, asking, rather than answering has two primary benefits:


  1. You’re teaching your sellers problem-solving skills so that in the future, they can do this without a got-a-minute meeting.
  2. You’re saving yourself time by not having to be involved in every single issue


Martin concludes his article with:


If you have the ambition to grow, develop, and progress in your career, your goal shouldn’t be to make yourself indispensable to your team, it should be to make yourself redundant. Build a team that can function without you, and then go to the next level and build another one. This is what will ultimately set you apart as a leader, not just a doer.


To Inspire engage, educate, equip, and empower people so that they believe in themselves, have confidence in their abilities, and achieve even greater levels of success. 


Feels good doesn’t it?

Jeff Schmidt is the SVP of Professional Development at the Radio Advertising Bureau. You can also connect with him by email JSchmidt@rab.com or on Twitter and LinkedIn.

Your active KBA membership entitles you to the following:

DATES TO REMEMBER

FEBRUARY 16, 2023

9am - KBA Board of Directors Meeting - to be held virtually


*All times shown are Eastern

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