TJ client Draper and Kramer, Incorporated, who manages more than 8,000 apartment units across Chicago, St. Louis and Texas, uses a variety of data strategies to analyze and track where prospective renters are entering its marketing funnel for multifamily properties such as Aspire Residences in Chicago’s South Loop.
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The process of developing a marketing campaign and budget for a large multifamily property can be an intricate endeavor. When Multi-Housing News was looking to engage experts on best practices for building a successful plan, we connected them with James Love, vice president of marketing and brand for Taylor Johnson client Draper and Kramer, Incorporated, to provide insights and answers. In the resulting story here, Love explained that with an increasing number of renters shopping for apartments online and narrowing down their short list of properties before ever heading out to tour them, marketers need to be more strategic than ever in how they allocate dollars to maximize prospects’ digital experience and engagement with multifamily communities.
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Our business continues to grow, and we’re looking for a senior account manager to join our distinguished team of communications professionals.
Senior Account Manager: If you're a media relations professional, strategic communicator and seasoned writer seeking a new opportunity, click here to learn about the role – or please share it with someone you think would thrive at TJ.
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Chicago Tribune
Chicago Sun-Times
AARP
CNBC
Inman
The New York Times
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Crain's Chicago Business
The Real Deal
Bisnow Chicago
GlobeSt.
REjournals
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Chicago Tribune
Associated Press
CNET
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Dezeen
The Wall Street Journal
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Taylor Johnson
Pangea Real Estate
Redwood Capital Group
Tradelane Properties
Pangea Real Estate
Pangea Real Estate
Redwood Capital Group
NAI Hiffman
NAI Hiffman
NAI Hiffman
NAI Hiffman
NAI Hiffman
NAI Hiffman
NAI Hiffman
NAI Hiffman
NAI Hiffman
Community Investment Corporation
SGW Architecture & Design
SGW Architecture & Design
Redwood Residential
JAHN
Habitat For Humanity Chicago
Habitat For Humanity Chicago
Habitat For Humanity Chicago
Habitat For Humanity Chicago
Optima, Inc.
Baird & Warner
Baird & Warner
Belgravia Group
Kinzie Builders
Kinzie Builders
Kinzie Builders
BKV Group
Community Investment Corporation
Community Investment Corporation
Bristol Design Group
BKV Group
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Events
**Taylor Johnson Staff To Attend
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Tuesday, March 8, 2022
Tuesday, March 8, 2022
Monday, March 14 - Friday, March 18, 2022
(featuring TJ client CRG)
Wednesday, March 16, 2022
Thursday, March 17, 2022
Thursday, March 17, 2022
Wednesday, March 30, 2022
Tuesday, April 5, 2022
Wednesday, April 6, 2022
Thursday, April 28, 2022
Thursday, April 28, 2022
Friday, April 29, 2022
Friday, May 6, 2022
Thursday, May 19, 2022
Tuesday, May 24 – Wednesday, May 25, 2022
Thursday, Oct. 13, 2022 - Friday, Oct. 14, 2022
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TJ TALK is a daily digest of the top real estate, marketing and media news and events compiled by the team at Taylor Johnson.
*An asterisk denotes a story that may require a subscription to the online publication to view full-story content.
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For more information about our public relations, social media, content development and event planning services, please visit us at taylorjohnson.com or contact Emily Johnson directly at 312-267-4522. And, be sure to check out our Facebook, Twitter, Instagram and LinkedIn pages, as well as our TJ TALK and videos.
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