HPED welcomes Novitá Boutique, located at 10 E Eagle Road, to Haverford Township! Owner Renee Hyde has taken over the location from the former owner of Renee James Boutique, and plans to open in mid-May with a grand opening event. Renee is currently expanding the shop, and her goal is for the boutique to be a comforting, welcoming space for “retail therapy,” and not be just a quick shopping destination.
Renee is a Havertown native who currently lives in the Manoa section. She returned to Havertown after studying Fashion Design at Philadelphia University (now Thomas Jefferson University) and has been working with fashion since high school, when she was employed at Lizelle’s Bridal. She has also worked at Skirt in Bryn Mawr, was an Assistant Designer for Anthropology, and most recently worked at Renee James Boutique. “Since I was a child,” explains Renee, “I have dreamed of opening a boutique, and I even imagined locations as I would drive around the area!