A Seat at the Live Streaming Table for Michigan Broadcasters:
MHSAA Amends Rules
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Michigan broadcasters have new opportunities to cover local high school sports. The Michigan Association of Broadcasters (MAB) worked with the Michigan High School Athletic Association (MHSAA) to amend its live streaming policy which now allows local TV and radio stations to stream regular season games on their website and social platforms as well as over the air. Read More
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Entry System Is Open!
Entry Deadline: January 10, 2022
Awards Banquet: Thursday, March 3, 2022
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December 14 | 12:00 - 1:00 p.m.
Free Webinar: "The Girlfriend's Guide to Closing the Deal" with Local Broadcast Sales.
January 4 | 12:00 - 1:00 p.m.
Free Webinar: "Fighting Fakes and Truth Decay" with The Poynter Institute.
January 10
Quarterly Issues/Programs Report for 4th Quarter 2021 due in Online Public Inspection File.
January 20 | 1:00 - 2:00 p.m.
Free Webinar: "Trends of the Future Now – What Every Broadcaster Should Know From CES" with Shawn Dubravac.
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Registration Open for the
Great Lakes Media Show!
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The Great Lakes Media Show is the premier industry event for broadcasters and media in our region and we are excited to be back in-person in 2022.
Our sessions will provide insight into helping broadcasters thrive in 2022 and beyond. The Show also includes a jam-packed exhibit hall full of new technology and toys to try out, a career fair networking event, student awards lunch, and a Broadcast Excellence Awards (BEA) that will celebrate the incredible achievements of our Michigan broadcasters.
Register NOW and make plans to attend the IN-PERSON 2022 Great Lakes Media Show on Thursday, March 3, 2022!
The MAB will follow the CDC guidelines for COVID-19 prevention and health safety at the time of the Great Lakes Media Show. More will be posted as we get closer to the event.
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LEGISLATIVE / REGULATORY UPDATES |
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Weekly Michigan Government Update
Kelley Cawthorne is the MAB legislative consultant working with MAB President White on your behalf in Lansing
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The House of Representatives and Senate adopted identical versions of legislation aimed at attracting large business projects and development this week. Read More
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FCC Forum on Accessibility of Online Video Programming – Looking Beyond the Regulation of Broadcasters
By: David Oxenford, Wilkinson Barker Knauer LLP
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On December 2, 2021, the FCC held a forum on the accessibility of video programming delivered through online platforms (a recording of the event is available on the FCC website, here). What is perhaps most notable about this forum is that it looked at whether the FCC could extend its authority over online platforms to include accessibility obligations. Read More
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Senate Confirms FCC Chair Rosenworcel |
On December 7, the Senate voted 68-31 to confirm Federal Communications Commission Chair Jessica Rosenworcel, the first woman to hold that title, to another five-year term, narrowly avoiding a Republican majority at the agency once her current term was set to expire at the end of the year. Read More
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WILX-TV Announces New Morning Team |
Gray Television's WILX-TV (Lansing) has announced a new morning anchor team. Maureen Halliday and Seth Wells will co-anchor the station's morning newscast (4:30 to 7:00 a.m.) as well as the station's 11 a.m. newscast. Read More
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McKibbin Media Teams Up For Community
Food & Coat Drive
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McKibbin Media Group (Jackson) has partnered with Harvest Solar and many Jackson area businesses to organize an initiative to collect much-needed food and supplies for the Jackson Community Food Pantry this holiday season. Read More
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WKAR Selected for Public Media Digital Transformation Program |
WKAR Public Media at Michigan State University is among 75 public media stations selected to participate in the Digital Transformation Program, a virtual program developed by the Poynter Institute to educate, assist and coach public media senior leaders and their staff on the best strategies and tactics to transform their organization’s digital operations and culture.
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AllAccess reports that Cumulus Media's WDRQ-FM (Detroit) has added Kevin Kennedy as its midday host starting this week. He succeeds Rachel Ryan, who had been voice tracking the shift from a Cumulus station in Dallas for the last four months. Read More
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Webinars are free to MAB members and are archived for later viewing. Questions? Contact Dan Kelley at 1-800-YOUR-MAB. |
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FREE WEBINAR: Fighting Fakes and Truth Decay
with The Poynter Institute
January 4, 2022 12:00 - 1:00 p.m. (Eastern)
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Where does information come from and who is behind it? Why do people spread disinformation? How can you detect fake photos? What is metadata and what will it tell you? What does every journalist need to understand about algorithms? See the newest tools fakers use to alter video and audio. How to use polysearch tools to get to the root of an images’ origin. |
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FREE WEBINAR: Trends of the Future Now – What Every Broadcaster Should Know From CES
with Shawn Dubravac, President of Avrio Institute and former chief economist for Consumer Technology Association
January 20, 2022 1:00 - 2:00 p.m. (Eastern)
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- Where do our biases come from?
- How do we recognize our own biases?
- Eight kinds of biases that can influence our journalism (these don’t make you a bad person, they mean you are normal)
- How biases influence who is in and out of our coverage
- How you can find new voices that will give you new insights, even on deadline
- How biases even show up in our Google searches
- The MOST likely place your biases might show up in a carefully crafted story
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Ask LBS
It is common to run into difficult selling situations in the field. Let us know what we can help with and we will get your question in front of our seasoned broadcast professionals who will get you a personalized response with real strategies for your specific situation!
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The BEST Program
The BEST Program is designed for sellers who are new to broadcast. Each weekday for 5 weeks, you will receive a special email containing 3 videos. In less than 30 minutes per day, your new sellers will have built up a solid foundation for a career in selling broadcast!
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Sales Ideas
Sometimes we just need a creative boost or an idea to take to a prospect tomorrow – or even today! The list contains 99 of the hundreds you can find on the site! Need a creative boost or some fresh ideas? This section of LBS is loaded with them!
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LBS WEBINAR: The Girlfriend's Guide to Closing the Deal
with Melody Spann-Cooper, Chair & CEO of Midway Broadcasting Corporation
December 14, 2021 12:00 PM - 1:00 PM (EST)
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A message on how to spot what and who is "real" in business, and pivot successfully, even under adverse circumstances. Melody was inspired to write the book “The Girlfriend’s Guide to Closing the Deal” after receiving rave reviews for a similarly themed speech she delivered to the National Association of Women Business Owners' annual luncheon in Chicago following the 2016 Presidential Election. Melody huddles down with broadcasters to share colorful observations - both humorous and serious - from her upbringing and her entrepreneurial journey. |
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Student Broadcast Award Entry System Closes at 3pm Today, December 10! |
Thanks for entering and see you at the Awards Ceremony on March 3rd! More details here! |
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First 2022 Career Fair at Great Lakes Media Show March 3! |
The MAB Foundation partners with broadcast stations and educational institutions across the state of Michigan to host a series of Career Fairs each spring and fall. The first fair of 2022 will be during the Great Lakes Media Show on March 3 from 1:30 to 3:00 p.m. |
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7 Mistakes Radio Station Website Menus Make That Alienate Listeners
By: Seth Resler, Jacobs Media Strategies
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Language matters. We use website usability tests to see how people interact with radio station websites. In this test, you sit an individual in front of a computer and ask them to think out loud while they perform basic tasks on your website. Read More
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Michigan Association of Broadcasters | 1-800-YOUR-MAB | MichMAB.com
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