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Business Advisory Centre Durham
3000 Garden
Street, Suite 200. Whitby ON, L1R 2G6
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BACD Update - June 1, 2020
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BACD's offices are still closed and we are working virtually. We are fully set up for one-on-one advisory meetings to help you uncover potential
revenue streams
, refine your
marketing
, brainstorm
content ideas
or
sales sequences
!
Connect now through clientservices@bacd.ca or phone: 905.668.4949
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Business News, Support and Funding
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The Business Advisory Centre Durham is proud to partner with the Downtowns of Durham in their shop local/support local initiative. Please visit their website.
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Google is giving their SMB customers worldwide $340 million in ad credits, which can be used towards future ad spend, until the end of 2020 across our Google Ads platforms. This is part of a
larger commitment
from Google to support SMBs, health organizations and governments, and health workers on the frontline of this global pandemic.
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Stingray will provide a minimum of $15 million in radio advertising grants to local businesses in markets across Canada where Stingray operates local radio stations. Stimulant grants will range from a minimum of $1000 to a maximum of $100,000 in radio advertising per business.
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Ontario is in the process of working though the stage 1 of reopening the province, therefore we have compiled a range of resources to help you navigate through this process.
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Small to medium-sized businesses, not-for-profit organizations and charities will now have direct access to a network of qualified business advisors to help guide them courtesy of a new, government-funded program from the Canadian Chamber of Commerce called Business Resilience Service (BRS).
The BRS program, coordinated by EY, will be provided for four weeks from
Monday, May 25, and will involve support from approximately 125 business advisors from across the accounting profession. It will be run through the Canadian Chamber’s Canadian Business Resilience Network in collaboration with EY and with support from Chartered Professional Accountants of Canada (CPA Canada) and Imagine Canada.
Organizations can access the BRS seven days a week by calling
1-866-989-1080.
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Tips for Making Videos for You and Your Business
During this time of self isolation, you can use video in your communication by using your smartphone and basic equipment.
Watch this video featuring
Angela Kafadar, founder of
VideoPowerUp to learn the most important aspects you must keep in mind when filming videos for your business. From camera angles to equipment, get started on making your video more professional today!
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BACD Client Pivot Profiles
-
Check out how two Durham Region businesses have pivoted their business model to cope with the COVID-19 pandemic.
Watch the videos
below of local businesses Osborne Academy of Acrobatics Inc.
and Frantastic Events.
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Kevin D'Arcy
, ThinkFuel Marketing
ThinkFuel Marketing specializes in three core areas of business growth: lead generation, customer acquisition, and competitive advantage. We accomplish this through a variety of inbound marketing and inbound sales services including: buyer persona development, search engine optimization (SEO), content writing (blogs, eBooks, white papers), authority building, link building, marketing automation, sales enablement, email marketing, pay-per-click advertising, and data analytics.
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Lucy Shenouda
, FosterEssence
Lucy Shenouda is an internationally experienced leader who works with business leaders to focus on what’s most important to growing a business, through straight talk and proven business strategies.
Services include: Marketing & Branding Consultation for start-up businesses; Professional Training on topics related to marketing, branding, leadership and team alignment and development; Professional Coaching for business leaders, mastermind groups and leadership teams.
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BACD Entrepreneur Programs 2020
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Offering women a virtual coaching & mentoring program to help start a new business, plus access to apply for a $2,000 microloan.
APPLY NOW
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Wed, Jun 3, 2020 9:30 AM EST
Moving Forward in Difficult Times: Part 2 Adopt thinking habits to think your way to success
Unnamed Venue,
Whitby
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Thu, Jun 4, 2020 11:00 AM EST
Design Like A Pro With Canva
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Tue, Jun 9, 2020 9:30 AM EST
Digital Mindset Program: Customer Segmentation & Value Proposition
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Tue, Jun 9, 2020 2:00 PM EST
Small Business Taxes - Everything you need to know!
Business Advisory Centre Durham,
Whitby
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Wed, Jun 10, 2020 9:30 AM EST
Moving Forward in Difficult Times: Part 3 Behavioural intelligence to connect with ideal customers and prospects
Unnamed Venue,
Whitby
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Thu, Jun 11, 2020 2:00 PM EST
The No BS Approach to Social Media
Business Advisory Centre Durham,
Whitby
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June 3 | 1pm - 2pm
Durham Region Recovery SeriesWebinar
Areas that will be covered:
- Ensuring you’re prepared: Safety guidelines as per Ontario Government
- Develop/implement/demonstrate new processes & policies to ensure safety
- Communication strategy: To employees, clients/customers and venders
- Listen, Inspire and motive: Working collectively, ask for feedback, provide feedback, assign team members to help facilitate changes
- Prepare for Changes: Adapt and be flexible as new government guidelines are mandated. Prepare for Phase 2 and 3
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June 4 | 9am - 10am
Hosted by Spark Centre
June 5 | 10am - 12pm
Hosted by Spark Centre
Jun 11 | 6pm - 8pm
Hosted in partnership with Spark Centre and BACD
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Thank you to our 2020 Sponsor
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To learn about their services, visit their website:
www.awccu.com
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Subscribe to our
Step Up Your Business Podcast
Series
The weekly podcast offers relevant business content, events & workshops, tips, resources, interviews with experts, local businesses and BACD clients. Available on all major podcasting platforms including Apple, Google, Spotify & Breaker.
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Subscribe to our YouTube Channel
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Feel free to share this newsletter with your network!
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