Our president, Brooke Ziolo attended a recruiting conference recently and heard an interesting presentation on Gen Z’s. As our clients are struggling to hire, they should be planning for their future employees and a large portion will be Gen Z’s.

Gen Z includes people born between 1997 – 2012 so roughly ages 10 – 25. According to the magazine Fast Company, Gen Z’s will comprise 30% of workforce by 2030. Gen Z’s are the largest, most diverse and inclusive generation ever and they wear it as a badge of honor. Because of the Pandemic, many of them didn’t get to go to their prom, graduation, sporting events and weren’t on campus for college, which made them resilient. They are extremely tech savvy and their spending power is estimated at $360B.