"FUNDAMENTALS FOR STARTING YOUR OWN BUSINESS"
A free and informative on-line learning series from Southeastern CT SCORE

Session 1: WHAT'S THE BIG IDEA?
Tuesday, March 30 @ 5:30 to 7:00pm
In session 1 of the 5-session " Fundamentals for Starting Your Business" series, you will review whether you have a good idea and explore the feasibility of your product or service idea and how it can become a viable business. Do you have access to the operational skills (yourself and others) to manage the business to success? Attend all 5 sessions (recommended) or any individually.
Session 1 is sponsored by Peoples United Bank.
REGISTER HERE for Session 1


Session 2: CUSTOMERS & COMPETITION
Tuesday, April 6 @ 5:30 to 7:00pm
In session 2 of our free 5-session series, you will explore who your customer is in more detail. We’ll discuss competition and we’ll use SWOT – Strengths, Weaknesses, Opportunities and Threats – to help you understand how to position your business and how to compensate for aspects of your business that are being developed. Attend all 5 sessions (recommended) or any individually. 
REGISTER HERE for Session 2


Session 3: MARKETING & SALES BASICS
Tuesday, April 13 @ 5:30 to 7:00pm
Session 3 will help you understand what your Brand is, how best to reach your target audience with the most compelling messages and how, when and where to ask for the Sale - selling tactics, greater comfort selling, and the right selling process. Attend all 5 sessions (recommended) or any individually. 
REGISTER HERE for Session 3

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Also, please remember to save the date for the Chamber's Drive-through Paper Shredding event on Saturday, April 24, 9am to noon in front of the Chamber office (12 School Street, Madison). You can sign up to be a sponsor (includes 10 boxes of shredding) of the event by clicking here, or register to bring your papers to the event by clicking here.
This event is open to the public, not just Chamber members, and you do not need to be a resident of Madison.