Downtown Syracuse Business Owners,

As we await renewed federal financial resources for small businesses, we're pleased to share informational resources to assist you in preparing for changes, applying new business skills, and networking with peers. 
 
The following webinars will be offered over the next week, starting today:
 
Wednesday, April 22:
  • The Building Blocks for Starting a Business -- WISE Women's Business Center invites you to an introduction to entrepreneurship and starting a business! The seminar will cover basic ideas on how to determine a need in the marketplace, target marketing, highlight unique selling points, and build your support team.
  • Generation Next Tech & Culture Happy Hour -- Join a series of virtual happy hours to build relationships with diverse tech professionals in Central New York. Come together and build off of each other's resources and connections to get Syracuse Surging. This event is sponsored by JPMorgan Chase & Co.
 
Thursday, April 23:
  • Sales Training WEBINAR: Elements & Terms of an Up-Front Contract -- In this webinar with Sandler Sales Training and The Tech Garden, you will learn how to apply the most strategic Sandler concept that will help you keep control of your selling process.
  • Consumer Behavior Related to COVID-19: Where are they spending time and money? -- Tim Kennedy, president of Advance Media NY, and George Kuhn, president and owner of Drive Research, will share proprietary consumer data collected from MA, NY, and PA, addressing changes in time spent with media channels, money spent in crucial product and service categories, and overall sentiment around COVID-19. These relevant findings will help you better understand consumer behavior to navigate your brand strategy in these difficult times.
  • Business Tactics: COVID-19 & the Workplace featuring Hancock Estabrook, LLP -- Hear from legal experts about the new workplace challenges, NY rules and regulations brought on by COVID-19. This webinar will discuss how to address some of those changes, including safety concerns, COVID-19 related absences, and other legal and human resources considerations.
 
Friday, April 24:
  • COVID-19 Response & Recovery Conversation with Reps. Katko & Brindisi -- Join CenterState CEO President Rob Simpson for an interactive conversation with Representatives John Katko and Anthony Brindisi focused on crafting local and national strategies to respond and recover from the economic impacts of the COVID-19 virus.
 
Tuesday, April 28:
  • So You Want to Start a Podcast: Learn how to design, develop, produce and more! -- Join SyracuseFirst and CenterState CEO for a podcast panel to learn best practices, production details, marketing needs, and podcasting during a crisis from industry experts.
  • Marketing Advice to Combat an Economic Downturn -- Wondering how to market your business during the economic downturnConsistent, clear communication with your customers is vital, so they understand when, how, and where they can still do business with you. Join marketing maven and host of the Small Business Revolution, Amanda Brinkman, as she outlines actionable marketing strategies to help you weather the storm.
 
Wednesday, April 29:
  • Professional Development: Leading with Agility & Purpose During a Crisis -- During this webinar Ralph Simone, founder of Emergent, a full service consulting and leadership coaching firm, will share concepts on how to integrate purpose, safety, and agility to your business in times of crisis, and will offer thought provoking questions to guide a discussion on how to lead effectively during uncertain times.
   
Don't have time to tune in during your workday? Check out these sources for pre-recorded webinars, available 24/7: