Q: How do you balance enjoying a destination while also hitting content deliverables?
A: This definitely takes practice. By the end of the 21 Resorts in 2021 series, I was a pro at capturing the resort content we needed.
I have to admit that when we started this year’s 22 Cities in 2022 series, there was a learning curve because city travel is so different than resort travel, and we were a bit out of practice doing city trips, quite frankly!
When we were in Philadelphia, for instance, I was so focused on the YouTube video that I completely forgot to shoot any vertical video. Which is why I have exactly zero TikToks or Reels from that trip!
Now that we are well into the series, we’ve gotten into a better flow, but there are always going to be obstacles.
For example, in Doha we had a shoot scheduled with a photographer, but she canceled the day before because she tested positive for COVID. Since we only had three quarantine-free days to see the city and capture content, I don't have a ton of great photos from the city, to be honest.
And in Houston, I was down with a stomach bug for basically the whole trip, so I'm not sure that trip’s content was our best work, either!
What I’m saying is, do your best. Over time you'll learn to balance enjoying the trip with capturing all the content you need. But sometimes things happen, and balance is just not possible. So you have to learn to roll with the punches too.
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Take care,
Carmen Sognonvi
