March 30, 2020
(Vancouver, BC) – From now until May 31, 2020, Corcelettes Estate Winery will donate $1 from every bottle of wine sold in BC to the BC Hospitality Foundation (BCHF). The support from the Similkameen winery comes at an important time for the local charity, which has had to postpone all signature fundraising events due to the COVID-19 virus.
The BC hospitality sector is struggling in the wake of the pandemic, and as a result donation to the BCHF have slowed significantly. The charity’s Executive Director, Dana Harris, says “
It’s heartwarming to see wineries step up to ensure our organization will continue to be around to support the most vulnerable people in the local hospitality community. The generosity of the people and businesses in BC never ceases to amaze me.
” Jesce Baessler, a Partner at Corcelettes, notes “
In difficult times it is especially important not to forget those in the hospitality industry, who may be facing serious health and financial issues, who are ambassadors of supporting local BC food and wine. They are the ‘boots on the ground,’ championing our wines while we are back at the vineyard farming our grapes. It’s an honour to help where we can.
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Choosing Corcelettes wines is an easy way for BC residents to support our hospitality industry, and the
$1 per bottle donation applies to wines purchased in retail outlets as well as through licensees.
Corcelettes wines are made exclusively from grapes grown in BC’s Similkameen Valley, both in Corcelettes’ own vineyard and the vineyards of other small local growers. The winery crafts premium BC wines, including cellar-worthy Bordeaux varietals.
Funds raised by the program will help the BCHF continue to provide last-resort assistance for hospitality workers in financial crisis due to a serious health condition. The charity also offers a scholarship program that fosters the next generation of hospitality industry leaders.
Suggested Social Media: #Charity @corcelettes is donating $1 a bottle for every one sold in BC to @BCHospitalityFoundation
