Stay healthy and Keep Riding
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Train Indoors Virtually with Rick & Henry - Your Donation to RSC will be Matched!
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Train indoors virtually with Henry and Rick, two of our outstanding Super Domestiques! This is an extension of Rick & Henry’s winter indoor cycling program now in its seventh year, continuing on by popular demand.
This is a 3-week course with all proceeds going to RSC. A generous anonymous donor has surfaced who is matching
all donations up to $1,000 total!
Details: Meet via Zoom
Days: Tuesdays and Thursdays from 6:45-8:00pm EST through May 7.
We suggest a $10 donation per class. There are a few spots still available. If you're interested or would like to attend starting TODAY, email
indoorcycling@ridestudiocafe.com for more information.
Join in, get great structure to your cycling routine, and help us via your cycling!
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Ride Solo, Ride Outside - Here's How to Do It
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Everyone has to choose for him/herself the best approach to staying healthy and active throughout the pandemic while following state guidance strictly.
Cycling is as much about mental as physical health. If you haven't noticed, traffic is at an all-time low. We encourage you to keep riding outside in a safe, conscientious way. Even though cars are fewer, it is always important to pay attention and respect the rules of the road.
We've compiled a comprehensive Social Distance Cycling
Packing List to help you with Social Distance Riding. Please ask us for anything else you need, we have it or can get it for you within 2-3 days.
Ride Headquarters detailed how to stay safe and on your bike during this time. We shared it in the last eNewsletter, so if you missed it,
here it is again.
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It's Time to Step up and Save Bike Retail
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There has never been a single more important moment to decide what the future should look like.
Every single person is responsible for what happens next here and in every facet of our lives. Choose what you want for that future, and make purchasing decisions keeping that vision clearly in focus.
Here's how to
Save Bike Retail, or at least keep us and the cycling community you tell us you want, around into the future.
Photo above: this is the photo from Ride Studio Cafe's first anniversary ride. Many people thought we wouldn't make it to our first anniversary. We have worked very hard and have made it to ten years. Let's add ten more!
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Bike Shop
Our Bike Shop is "Open" 5 days a week, Tuesdays through Saturdays 10am-6pm. We ask everyone to call prior to heading over: 339-970-0187. All service requests must be scheduled unless there's an emergency repair needed, which we can typically accommodate.
All transactions are happening on the sidewalk, on phone and email.
Did you buy a bike(s) from us? Now is a great time to get it/them serviced for the season. Please email
service@ridestudiocafe.com to make an appointment.
Cafe
Our Cafe is closed until further notice. While we can't wait to re-open it, we will only do so when it's safe and responsible to do for our employees and for you.
Buy a Demo Bike
We have many demo bikes that we'd like to sell so that you can be riding immediately, and it gives us an opportunity to bring in new demo bikes!
Here's the hot demo bike of the day. Price: $1,500 OBO. We'd love to see this awesome bike go to a good home this week.
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This is a steel Honey cyclocross bike with cantilever brake calipers, 55.5cm effective top tube for riders 5' 8" - 5' 11" range depending on your fit, equipped with SRAM Rival 22 shifting, cross gearing, new HED Ardennes SL wheels, new Racing Ralph tires. This bike was a show bike and has probably been ridden once or twice total. The bike looks brand new with a couple of paint chips on the driveside chainstay.
Visit our web store and buy virtually everything you need
Most of our suppliers, including
Rapha, have changed their policies in their very strong interest in keeping bike shops
alive and available to you once the pandemic has passed.
Garmin and many others are offering for us to purchase from them, and they are shipping the items directly to you. ALL of our suppliers want you to buy from us and not an online website store. They and most of you strongly believe we are vital to the cycling community. Tell us you feel the same by sending us your orders for quick fulfillment.
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Buy Virtual Gift Cards
We have
gift cards for sale
, both in plastic and virtual, which are valid for everything from cafe drinks to bike shop items including bikes, components, wheels, accessories, apparel, etc.
We have accounts with more suppliers than most large bike shops and we're more familiar with the not-as-huge-brand components since we build bikes from the ground up and have become exceptionally knowledgeable of how to do really cool things on bikes.
Examples include: proper specification and building handbuilt wheels, wiring generator lights into a bike, achieving lower gearing than you'd think possible, taking the best of shifting and braking from various suppliers and harmonizing them on bikes, looking closely at your riding style, your comfort level with maintenance, how far off the grid you'll be riding, etc. and advising for your specific needs. This list goes on and on.
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Take advantage of extended financing
Through the end of April, anything you wish to purchase in the bike shop may be done via Synchrony Sport financing on a 12-month, zero interest basis. We always offer 9-month financing, but now this is extended. Email us for details of the program and how you can apply. This doesn't cost you anything more and this makes it easy for you get a bike this spring to be enjoying all season and for many years into the future.
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We very sincerely wish the best for you and your family and friends at this time. This is not a time that is easy for anyone. Please ask us for anything you need. Staying on your bike whether indoors or outside is important. This is the time for all of us to act responsibly, take care of our neighbors, do our part to not spread the virus, and to keep a positive attitude. The future will be here soon enough, "normal" will return in some form, and the summer is around the corner. We are all in this together, and we will stay together, if we all help each other out, keeping the future in mind.
To everyone who has already purchased gift cards and made virtual purchases:
THANK YOU. THANK YOU. THANK YOU. To everyone who has made us your bike shop and coffee shop over the past ten years and have believed in this shop,
THANK YOU.
We are working as hard as we can to reopen as soon as we can. We'll send personal thank yous at a later date once we've gotten through this. But know that with each purchase, you touch our hearts and give us the energy to push forward, to get to the other side of this, to get back to serving you at least as well as we have done for the past ten years.
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1720 Massachusetts Avenue
Lexington, MA
339-970-0187
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