Your Unit can Recruit like Pack 175
Pack 175 in London has experienced growth during the last year with simple “word of mouth”. We have focused on building the program around parents having fun while pursuing a Cub Scout approach of success driven goals.
We continued to meet through the Covid-19 restrictions virtually or in person according to the government restrictions. We never put pressure on others. Our Zoom meetings have had high turnout ranging from Lions to Arrow of Lights. We listened to the parents and Cubs and kept activities fun and short where needed towards the end of the third lockdown, or fun and goal oriented in dens.
Word of mouth has carried into other schools and helped our pack become more well known. We built our leadership team early on and encouraged them to wear the Scouting uniform. This creates ownership as leaders adapt or add new experiences.
We seek to create a fresh experience to build excitement for parents and Cubs. Parents and leaders are often asked to suggest activities they think is fun. This approach leads to many new events as parents “own” the ideas they suggest and they will drive these programs to success.
The pack has developed strong relationships with schools and information about our pack is sent to new parents. The US Embassy monthly newsletter has included info about the pack. Parents and Cubs have earned the recruiter badge and recruiters mentor the new Cubs which develops leadership greatly.
A focus on the basics creates the best Cub Scouts we can and creates a bonding experience between parents and Cub Scouts. There really is no magic. Just passion and believing in what we offer to prepare youth to change the world--one experience at a time. Remove the pressure of recruiting and focus on a great program and your unit will grow. Happy Scouting!
