Greetings!
As the end of summer approaches, we encourage everyone to continue working to keep our community safe and healthy.
"We cannot accomplish all that we need to do without working together." - Bill Richardson
Our best,
Ty & Marie
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We’re dedicated to continuing to support small businesses – and your regulars are dedicated to continuing to support you. We’ll help you let them know you appreciate it with a variety of dynamic new assets.
Remind them they can get money back in the form of a statement credit
You can remind already-enrolled customers that when they Shop Small with you – both in-store and online – they can redeem the special American Express® offer up to 10x, through 9/20/20.
Your Small Business Owner Toolkit has digital resources to help get the word out to your regulars, and beyond.
Thanks,
The Shop Small Team
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There is a beautiful new mural in the works, a panoramic of a Petaluma sunset above the Keller Street garage. The artist selected to complete the piece is Ryan Petersen. Painting will begin on the Telephone Alley side of the Keller St. Garage in a few weeks.
The project will have some impact on traffic and business that we wanted to bring to your attention. The City will be blocking the alley for part of each day so that Ryan can power-wash the wall and paint the mural from a boom lift. This would begin daily after early morning garbage pickup, etc. Also, Ryan can move the boom for truck passage with a bit of notice.
The Concourse pedestrian entrance to the garage will be blocked and pedestrians will be redirected to another route for approximately one month. This is for general public safety during mural installation and because Ryan will be painting one section of mural on the inner walls of the entrance and sprucing up adjacent surfaces with new paint. Additionally, we will block one row of angle parking on the garage roof to prevent any overspray from falling on parked cars. Everything will be clearly signed and marked for visitors.
If you have any questions about the project planning please contact Steven Huss, Public Art Specialist at 707-778-4387 or email [email protected].
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River Dredging Update
From the Director of the Public Works and Utilities Department
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Exciting times are ahead as we finally ready the river for dredging. The Contractor plans to begin dredging on September 4th and has 89 days to complete the project. The work in the upper river portion should be completed by the end of October while the flat's portion should be completed by end of November.
The contractors will begin at Shollenberger Park and then work downstream towards the bay to address some spots of shoaling along the channel. From there the contractor will go upstream from Shollenberger to finish up at the turning basin.
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Relay for Life
Saturday, September 19th
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A beloved community fundraising event that supports the American Cancer Society with the mission of raising funds to improve cancer survival, decrease the incidence of cancer, and improve the quality of life for cancer patients and their caretakers.
This year the event will be held virtually, for more information please visit their website.
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All Hallow's Art Fest
Saturday, September 26th from 9 am - 3 pm
Come see the spectacle that is All Hallow's Art Fest! Enjoy the bewitching artistry of Halloween artists from around the county.
The Halloween Folk Art Society juries for the very best in Halloween artists, to create this awe-inspiring show. New talent is extensively sought extensively each year to add to the formidable group of established artists.
This show is for collectors and fans to see and purchase one-of-a-kind works of art, hand-made from a number of mediums, such as papier-mâché, leather, felt, spun cotton, and more!
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Shop Petaluma
The City of Petaluma, in collaboration with the Petaluma Downtown Association, the Petaluma Area Chamber of Commerce, and local merchants, created a virtual shopping experience to give local storefronts and restaurants a place to share what they have to offer during the unusual circumstances COVID-19 has presented.
On the website you'll find listings for local storefronts and restaurants in our Downtown, with detailed information on the goods and services they have available during Shelter-in-Place, as well as the best ways for customers to contact them. We encourage you to use ShopPetaluma as your resource for supporting our local businesses! |
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Fire Relief & COVID-19 Resources |
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Please check out the SOCO Emergency Page for the most up-to-date information regarding the state of our County. In addition for information or specific questions you can call 2-1-1 or text your zip code to 898-211.
The Coronavirus or “COVID-19” continues to generate concern locally, domestically and globally. The City of Petaluma is committed to providing leadership and help throughout the evolving COVID-19 pandemic. Please see the above website for the latest information on a range of topics regarding COVID-19.
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Business Improvement District |
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Keller Street Garage
The BID committee is working with Joel from Basel Ganglia Studio (see photo from the Argus on the right) on designs for the stairwell walls in the Keller St. Garage. Joel the artist that created the "Plugged In" artwork on 1st Street is currently working on 12-15 new images for the garages stairwells. When time permits, please check out his new pieces. Additionally, we are working with the Art Committee on the expansion of the Telephone Alley garage wall Mural. The BID continues to match utility boxes and artists in creating visual art.
The BID continues to support the graffiti cleanup work by Ed Cera, who was just honored by the City Council with the first Petaluma Proud Award. Ed works tirelessly to clean up the graffiti in the downtown area and city wide. What a hero!
If you identify graffiti and need assistance in cleaning it up please call the Graffiti hotline number: (707)776-3606, or send us a email with the location and a picture, if possible.
BID Projects & Events:
- Purchased Christmas Tree which displays in the Bank Hub window
- Paid for electricity junction box to lite up the tree in Center Park with Christmas lights
- Christmas Banners
- Painted Electrical Boxes Downtown (5 more artists have signed up to continue painting!)
- Seasonal Downtown Banners
- Provide Every Day Security Patrol from 9 pm-5 am
- Lights on three trees in Putnam Plaza and tree on corner of Washington
- Created three Historical Pedestals and producing 2 more
- Marketing Campaigns for Downtown
- Halloween Trick or Treat Trail
- Merchants Holiday Open House
- Downtown Sidewalk Sale
- Small Business Saturday
For more information on the BID please visit our website. To review the most recent meeting minutes, click here.
Meetings are canceled until further notice. We welcome your input and attendance when they resume.
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Petaluma Visitors Program |
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What's happening with the PVP
Many people aren’t aware that the Petaluma Visitors Program operates under the Petaluma Downtown Association. Because the historic downtown district is one of Petaluma’s strongest tourism draws, there is a lot of synergy between the two organizations. The PVP is funded by a Tourism Improvement District which is a 2% assessment on short-term room rental revenues.
Here are a few highlights of the programs managed by the PVP:
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The 2020 Petaluma Visitor Magazine is here! Thank you to all the businesses and organizations that partnered with us for the 2020 Visitor Magazine. Your participation helped produce a stunning publication that highlights the people and places that make Petaluma such a great place to visit! When the time is right to encourage travelers to our area, it will be a highly effective marketing tool.
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The free magazine is available to visitors through our website VisitPetaluma. Check out the digital edition here. This week, we started delivering the magazine to local business. We want you to have copies on hand to give to your customers and clients. If you’re not sure if your business is on our delivery list or you would like to have a box of magazines, email [email protected]. There are 60 magazines in a box; there is no cost to receive the magazines.
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Submit Your Virtual Event to VisitPetaluma.com. We might not be able to gather at fairs and festivals but that doesn't mean Petaluma is going dark! Let people know about your virtual events. Don't miss out - "events" is one of the most searched terms on the Visit Petaluma website. The link to submit events (both virtual and in-person) is here.
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Visitors Center is now Open Weekdays 10am-3pm. Now that hotels are open to leisure tourism, we have opened the Visitors Center (with limited hours). Our door is open but if you prefer, you can get information on Petaluma, Sonoma County, and the SMART train schedule, directly from the literature holder that is outside the front door. It’s contact-free and available 24/7!
Please don’t hesitate to reach out to [email protected] or Marie [email protected] if you have any questions. We look forward to a time when we can re-connect in person. In the meantime, be well!
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Membership makes up a large part of our funding as a nonprofit. We have been working tirelessly to promote our merchants during this global crisis. Let us promote you! Thank you to everyone who has continued to support the Petaluma Downtown Association by signing up or renewing your membership. We are currently restructuring our membership levels and benefits to adapt to our new normal, stay tuned for updates very soon!
Click the button below to find out more about the benefits of being a member, or email our Ty to learn more!
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Petaluma Downtown Association
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