There are many things you can teach people - and caring is not one of them.
No matter how hard you try. No matter how you might plead; some people just don't care. Some people don't even care that they don't care (think about that for a minute).
This is why it is critical to hold on to those people who do care.
They care about doing things right the first time. They care about the team they are fortunate to be on. They care about the company they are a part of. They care about the experience their customers have. They care if the company is making money. They care about their role. They care enough to ask, "How can I help this team be even stronger?" They care about coming to work prepared to uplift (and not bring down) the team morale.
They. Just. Care. Period.