xoxo

february 2023: passion projects

insider info & trends

Dear friend of theONswitch:

February is the month of love, and I passionately:

turned 67 with pride and energy and celebrated by launching "the 100 Years Club"
published my ninth book
forged a fantastic new strategic alliance with New York-based agency Resound Marketing

Read on for details!

xoxo

Nancy A Shenker

nlg...gpt...wtf?...idk

Don't deny it...

Embrace it.

Research it.

Start prompting it!

NLG (natural language generation) is here to stay.

Download our BRAND NEW e-book and learn what all the fuss is about.

I want the FREE AI book (please)!

crush on this!

Do you LOVE media exposure for yourself and/or business?
Do you lust to be a thought leader?
Are you tired of being ghosted by PR firms that promise the moon and take your money but don't deliver ROI?

We can help you with all of that.

I've just taken on a Strategic Growth Advisor role at Resound Marketing (in addition to my "day job.")

I worked with Ilana (their CEO) as a client and found Resound to be the most responsive and results-oriented PR and thought leadership/content agency I've ever encountered in 30+ years. Looking for more brand exposure? I'll connect you to them! Just e-mail me.

What else made my heart beat a little faster in February?

B2BMX, where all the cool kids of business marketing gather
My new expanded role with the Society of Saleswomen
An interview about my "reinventions"
Writing for clients about topics like commercial cleaning products, cyber-security, and tech hiring.
The launch of my "100 Years Club" series (a continuation of Route 66), in which I covered:
Birthday musings
SuperBowl ads
Instagram targeting and ageism
My upcoming speaking gigs at:
The NAWBO Phoenix Women with Vision Conference. Register here and use code Visionx2 for 50% off!
The American Camp Association TriState Conference
Rolling Stone Culture Council virtual gathering -- for members only. Consider joining

Do YOU need help defining and building your brand, getting the right media exposure, and writing compelling content? Please reach out!

Food is Love

I had the pleasure of attending the Fancy Food Show in January and meeting Anna Vocino, an amazing chef who makes sugar-free spices and sauces. She thanked me for including her in my blog by sending me her cookbooks and a care package.

Have a product or service you'd like us to share?

Please get in touch!

Love springs eternal

Although AI can now write love poems, the concept of wooing a suitor with words is about 4,000 years old.

Remember, candor, respect, and actions speak way louder than mushy language -- no matter what era and who/what composes it.

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