January 2023
Direct Selling Newsletter For Companies
5 Ways To Get More Customers

There was a time when network marketing companies sold most of their products to their independent representatives for their personal use, and this was not a problem.

Back then, companies didn’t worry about having customers who were not representatives.

Network marketing companies focused 99% of their attention on selling products or services to their representatives. The products and the income opportunity were sold together.

Legally speaking, today this is a terrible strategy.

As each new year approaches, there is societal pressure to make one or more New Year’s resolutions. Perhaps you have felt it, or maybe someone has asked you what yours are.

As direct selling and compensation plan consultants, we feel the pressure to make resolutions, too.

What is…

  • a map to get to your gold?
  • a bible for all direct selling and referral marketing companies?
  • a consultant in a book?
  • wisdom learned from more than 30 years working with more than 500 companies?

Our “Start Here” book is all of these and more.

If you are starting or growing a network marketing, referral marketing, direct selling, affiliate, or party plan company, you need insider knowledge to help you to create, launch and grow your business. Your goal is long-term success.

To be successful you need to know what to do and when, and you need to do many things well. That's why you need our book.

Traditional businesses are valued at a multiple of two to four times the most recent 12 months of cash flow, plus assets.

Network marketing and direct selling distributorships, however, are valued differently from other businesses.
Compensation Plans: Structure Matters

In compensation plans, there are positions of achievement we call titles or ranks. To qualify for them, independent representatives meet volume and structure requirements. Both are measurements of organizational performance.

A volume requirement is a measurement of volume from (a) an individual independent representative, (b) a group of independent representatives within one’s downline, or (b) all independent representatives within one’s downline.
How Does Sylvina Consulting Help Companies?
At Sylvina Consulting, we are direct selling, referral marketing, and compensation plan experts. We design and improve compensation plans and mentor company owners and executives. We also teach companies and individuals what they need to do to be more successful.

Our mission is to provide owners, management teams, employees, and independent representatives of direct selling companies with information, wisdom, and solutions to increase the health, stability, and size of their businesses.

When you decide to get personal guidance from Sylvina Consulting, you will experience and benefit from our suggestions and recommendations gained from more than 30 years of experience working with more than 500 direct selling, referral marketing, network marketing, party plan, and social selling companies.

You are invited to experience the Sylvina difference. Our clients have given us great reviews.

I invite you to contact me to talk about your specific needs.

Sincerely,
Jay Leisner
President, Sylvina Consulting

Office: +1 503 244 8787
Cell: +1 503 784 7873
WhatsApp: + 1 503 784 7873
Skype: jay.leisner