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March Membership Roadshow
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Effective Storytelling During the Age of Information Overload
One-stop inspiration shop!
Presented by Bryan C. Harrison, CAE, PMP, CMP
Specialty Equipment Market Association (SEMA)
We had a great turn-out for our 2019 Membership Roadshow.
It proved to be an excellent opportunity to learn from one of our peers. Thank you to everyone who was able to participate!
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Thank you again to our supporters:
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Join us in June - Registration now open!
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Executive Exchange
Join us for the WSAE 2019
Executive Exchange:
An Association CEO Retreat, June 2-3, 2019, at Holiday Inn Hotel and Convention Center in Stevens Point. Designed specifically for an intimate group of association CEOs only, this retreat will focus on leadership and planning for the future and serve as a venue for sharing ideas with built-in time for roundtable discussions on current topics of interest. Maximum of 25 spots available. Please note that this event is scheduled separately, although in conjunction with, the annual Spring Outing.
Spring Outing
The WSAE
Spring Outing is the perfect mix of education of fun! Develop your network among like-minded people with similar, yet different, experiences, who are also investing in themselves, moving forward and contributing to their industry. The Spring Outing will kick off with an afternoon of educational programming, followed by the Participants & Pairings Party. In addition to the golf tournament held on Day 2, the Outing will offer non-golfers the opportunity to visit sponsors out on the course for games and refreshments, and to engage in a three-hour workshop. The event will conclude with a reception, offering one last chance to network as we celebrate golf award winners.
Location
And we heard you - Based on member feedback, we are excited to be holding the WSAE Executive Exchange and Spring Outing at a new location that is centrally located for all our members. Most members are within a short 1-2 hour drive from Stevens Point, where we are partnering with the Stevens Point Area Convention & Visitors Bureau, as well as hosts SentryWorld and Holiday Inn Stevens Point - Convention Center.
PS. Have you heard about SentryWorld's famed Flower Hole? You won't want to miss the opportunity to check it out!
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Spring Outing sponsorship opportunities
You are invited to take advantage of promotional opportunities at the WSAE Spring Outing. Please complete the form below to participate, noting that many options are available on a first-come, first-served basis. For any questions, or to design your own sponsorship package to fit your unique organizational needs and goals, contact Chris Caple by phone (608-310-7546) or email (
ccaple@wsae.org). Thank you for your partnership!
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Webinars
As a CAE-Approved Provider, WSAE provides webinars that meet the professional development requirements needed to earn or maintain the Certified Association Executive credential.
Wednesday, March 27, 2019 from 12:30 PM to 1:30 PM (CT)
Tuesday, April 2, 2019 from 12:30 PM to 1:30 PM (CT)
Thursday, May 9, 2019 from 12:30 PM to 1:30 PM (CT)
WSAE webinars are worth 1 CAE credit each.
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Webinar topic ideas?
Do you have a great topic for a WSAE webinar, or know a potential speaker who would be interested in presenting? Contact
Michelle Czosek
with your ideas!
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CEO Roundtables
WSAE wants to help connect you with others who share your passion for leadership. CEO Roundtables are designed specifically for association CEOs only, as a venue for networking and sharing ideas. Bring your current challenge or share your greatest success story - this is a perfect opportunity to meet and discuss topics of interest with other CEOs in a casual setting. Registration is complimentary, but drinks and food orders are on your own.
Milwaukee
@ Moe's Irish Pub, 10842 W. Bluemond Rd, Wauwatosa (bimonthly)
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Madison
@ Eno Vino at the AC Hotel,
1 N. Webster St, Madison
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Enter the 2019 Power of A Awards
Applications are now being accepted for the 2019 Power of A Awards, the premier recognition opportunity for associations that undertake initiatives to strengthen America and the world. In 2019, ASAE is celebrating the 10th anniversary of The Power of A and 20 years of the Power of A Summit Awards Dinner, held to celebrate the top award winners.
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ASAE announces changes in the Certified Association Executive program requirements
ASAE announces two changes to the Certified Association Executive (CAE®) Program:
- The experience requirement for candidates who are employed as an association CEO, or in a C-suite level position, has been reduced to one year.
- A one-credit ethics requirement will be included as part of the 40 credits required for each CAE renewal cycle beginning with certificates due to renew in 2020.
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Welcome new members
- Victoria Corlett, Executive Director, Inc
- Maria Anastasia Demco, The Abbey Resort and Avani Spa
- Vanessa Goodman, Executive Director, Inc
- Susan Grigsby, American Academy of Cosmetic Dentistry
- Jordan Haag, AMPED Association Management
- Shelby Hill, Executive Director, Inc
- William Jenkins, American Academy of Cosmetic Dentistry
- Nicole Plank, Executive Director, Inc
- Joe Plasterer, Starkweather Association Services LLC
- Kelsi Roschen, Hotel Retlaw
- Rheanna Smith, TEAM, Inc
- Melinda Starkweather, CMP, Starkweather Association Services
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Brag a little bit - Let us help spread your good news!
Did your property recently complete a renovation? Did you launch a new product or service for associations? Perhaps you received a promotion or industry recognition? Let us know! We love to help spread good news related to our industry partner members. Please send your brags to
Michelle Czosek
.
Please note that there is no additional cost to this promotion - It is included as a benefit of your WSAE membership.
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Help with the professional certification
WSAE, through partnership with the Michigan Society of Association Executives (MSAE), is offering professional certification exam preparation courses. Be sure to mention your affiliation with WSAE to receive a discount on registration!
CAE prep course
The CAE preparation programs incorporate study guides, reading comprehension questions, flashcards and practice tests. Three different CAE preparation courses are available and are
designed to offer the personalized support candidates need to be prepared for the CAE exam. Each course option offers a full-time facilitator to help candidates establish a systematic study format and provide assistance when you need it.
The current curriculum covers strategic management; planning and research; leadership; administration; knowledge management and much more! And the best part is, the full course offers approximately 10 CAE hours that can be applied to the Spring Exam offered online and with recorded phone conversations so candidates can set their own schedule. The preparation course for the Spring 2019 exam begins January, so register today!
Certified Meeting Professional prep course
A virtual prep course for the Certified Meeting Professional exam begins in March. For over a decade, MSAE has successfully helped candidates achieve their CMP designation through a classroom setting. They now offer a five-month online Spring course and are ready to help meeting planners nationally! This in-depth learning experience, which aligns with the most current CMP International Standards, will help prepare candidates for the CMP Examination.
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IOM Summer Institute
Institute for Organization Management is the U.S. Chamber of Commerce Foundation's professional development program for non-profit executives.
For over 95 years, Institute has educated association, chamber, and other nonprofit leaders across the country through its national program, highly rated curriculum and high caliber instructors. Thousands of executives have attended Institute sites across the country to strengthen their management skills, learn industry best practices, and gain a broad national perspective from peers. Institute has helped them build stronger organizations, become stronger business advocates and better serve their members. In addition, you will earn points toward your CCE or CAE certification as Institute's curriculum is directly tied to the bodies of knowledge of both the American Society of Association Executives and the Association of Chamber of Commerce Executives.
Midwest Summer Institute will take place at UW-Madison, June 9-13, 2019. The early registration deadline is April 19, after which enrollment increases $200.
Upon completion of the Institute program, graduates receive the IOM recognition which allows them to use the letters "IOM" in public mention and professional correspondence. The IOM recognition signifies the completion of 96 hours of course instruction in nonprofit management and commitment to the industry.
Are you already an IOM and have an updated job or title?
Update
your contact information and stay connected.
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Member onboarding collateral: What works?
Does anyone have new member (or renewing member) materials that they'd like to show off? We're looking for some new ideas. Welcome letter? Check. List of benefits? Check. Plaques and certificates? Check. Want to find a way to package all of this together or develop something brand new. What do you use that works? Examples appreciated.
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Third party vendor for retargeted ads/marketing?
One of our association partners wants to integrate retargeted ads into its marketing mix. The idea being that if someone visits the Facebook page or the website, elsewhere they'd see call-to-action ads that encourage them to join the association or learn more. Has anyone used a firm or third-party vendor that manages this process for them and provides analytics for measuring success?
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Graphic designer recommendations?
Is anyone working with a quality graphic designer that takes on small projects? We typically have a design in mind (structure/format) but need a professional to add a theme and, well, make it look professional! I'd like to find someone that would be interested in a number of small projects and therefore willing to work on price.
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Build a Journey to Yes Using Marketing Automation
Technology creates paradoxes that are as upside down as Alice's adventures in Wonderland. Aimee Pagano's recent 30 on Thursday webinar, Survival Kit for Building Your Buyer's Journey, brought this message home. Machines are giving us the ability to understand and communicate with members more personally than ever before. If you seek to deeply engage constituents (And, who doesn't?), marketing automation software offers tools to lift those relationships to a new level.
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Career Headquarters highlight
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Looking for a career change? Let us help.
Follow us on Twitter (
WSAEtweets
) to receive a notification every time a new career opportunity is posted to the WSAE Career Headquarters.
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Labor Department issues new overtime rule
The new threshold for which overtime pay will be required will be $35,308 under new Department of Labor rules, a significant increase from the current $23,660 rate. A 60-day comment period remains open.
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ASAE urges Congress to repeal benefits tax
ASAE is urging associations to sign on to a letter asking Congress to repeal the unrelated business income tax on certain employee benefits provided by associations and other tax-exempt organizations. The tax on nonprofit fringe benefits, such as parking and mass transit assistance, was implemented as part of the 2017 Tax Cuts and Jobs Act.
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ICANN to remove price caps on .org domains
Associations and other tax-exempt groups could find it a lot more costly in the future to renew .org top-level domain names if a new contract proposed by the Internet Corporation for Assigned Names and Numbers (ICANN) is approved. ICANN, the entity that currently manages over 180 million domain names and four billion network addresses on the Internet, has proposed lifting price caps on .org and .info domains.
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H.R. 1 needs greater clarity, ASAE says
ASAE and other associations are increasingly concerned with a provision in House Democrats' sweeping campaign finance bill that could be detrimental to associations that operate political action committees (PACs). The legislation, called the "For the People Act" or H.R. 1, is a compendium of ideas that Democrats have championed in recent years to promote transparency in campaign financing, strengthen government ethics and eliminate barriers to voting.
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There is still time to register for American Associations Day
American Associations Day, ASAE's legislative fly-in, will take place March 28-29 on Capitol Hill. At this year's fly-in, ASAE advocates will urge Congress to repeal a 21 percent tax on the value of so-called fringe benefits - such as free parking or mass transit assistance - that nonprofits provide to employees.
Read more.
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Picture yourself an author!
If you are interested in authoring an article for VantagePoint, w
e would love to hear any article ideas that you may have.
Bonus - you can earn CAE credits toward your certification renewal!
We are currently wrapping up the Spring 2019 issue, which will be mailed out in mid-April. We would love to hear from you if you have content ideas for the Summer issue, which has a submission deadline of June 1.
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