October 12, 2022


Solutions Newsletter
Advertising and marketing
Fresno Bee sales rep lands more than $200Gs in newspaper advertising spend using AdMall’s updated intelligence
The key factors in The Fresno Bee and its Spanish-language paper closing recent grocery store sales were advertising needs, money and client trust. Read how AdMall played an important role in helping the newspaper meet the needs of this new newspaper client.

AAM accredited to become the first U.S. certifier for the Journalism Trust Initiative
The Alliance for Audited Media recently achieved accreditation from the ANSI National Accreditation Board to become the first U.S. certifier of the JTI Standard. AAM sought accreditation because JTI aligns with AAM’s mission of helping buyers buy and sellers sell through independent, third-party assurance. Here’s an overview of JTI’s program, the benefits for media outlets and the industry, and how journalists can get started.

Should your print business invest in email marketing?
When it comes to selling print, finding ways to stay connected with potential customers and determining how to get your advertising message to those readers can be challenging. But there is a solution: Turn your print ad into a targeted email.

This local publisher grew digital ad revenue 70% YOY with Nexta.io technology
This local publisher needed more than just a technology provider. They needed a collaborative partner supporting their digital revenue growth journey with innovative technology and a new go-to-market strategy. The result was a new branded omni channel advertising tool and impressive revenue growth within the first six months.

Customer service and reader revenue
Latest trends in contact center operations
Making customers happy is essential to the longevity of a brand.

TCN recently conducted an annual survey called, "Consumer Insights about Customer Service," which revealed some valuable insights into consumers’ preferences and trends that could — and should — impact the way customer service centers operate. For media organizations looking to improve their contact centers, either in-house or through a third party, there are a few key points to keep in mind.

Introducing Aptitude Software — Accelerating reader revenues
For newspaper publishers, a world-class subscription management platform is a critical engine for future growth, touching on everything from the business model, to how content is packaged and sold, to subscriber acquisition and retention, the customer experience, revenue optimization and diversification.

Digital content
Bridging the gap: With E-Edition
It's no secret; today's world is a digital world. Our consumption of news is no exception. Millions of websites provide news and information to our devices every second. But what about those who still prefer to have something tangible, something that feels and reads like a newspaper when one is not available. Presteligence's My News On The Go E-Edition has a soft spot for those tangibles.

PressReader selects STN Video’s OVP to bring video to its digital editions platform
STN Video has announced it will be powering video on PressReader’s Branded Editions platform, an innovative digital publishing SaaS solution for publishers wanting custom digital editions for the web, via apps, and as kiosks.

New obit page design delivers 33% more interested notice purchasers … and so much more!
Legacy.com is delighted to announce we’re launching our next major wave of obituary page redesigns. Packed with features to help focus your reader’s attention, these latest updates keep our newspaper partners at the forefront of digital content trends … and build the kind of relationships that deliver long-term revenue impacts.

TheEastsiderLA.com engages loyal readers with a simple, custom registration wall
The Eastsider LA is a free, digital-only, publication and website that focuses on hyperlocal news in the Los Angeles area. The publisher was initially unsure if TownNews' new dynamic metering system would be appropriate for his publication. But since the paper launched on Audience+ (less than two months ago), it has had more than 450 users sign up.

Supporting community-based journalism
SCS begins charitable contribution program; first recipients announced
Software Consulting Services, LLC has donated $2,500 to The Bucks County Herald Foundation and $1,000 to the Southern Lehigh High School Computer Science Club. These are the initial awards under SCS's new charitable contribution program, designed to help fund community-based journalism and promote the study of computer science at local high schools.

Newspaper technology
Kodak honored twice with print technology awards
The Pinnacle InterTech Awards recognize innovative technologies which are predicted to have a major impact on the graphic communications and related industries. The Pinnacle Product Awards recognize products that improve or advance the printing industry with exceptional contributions in quality, capability and productivity.

ProImage-hosted Cloud NewsWayX workflow now processing over 3 million pages annually
The hosted solution provides publishers with a custom workflow on ProImage's Cloud redundant servers. Local users have logons just as if the servers were local to softproof, approve and track both pages and plates.

News from our Solutions Partners is also available at newspapers.org
2022 Solutions Partners
America's Newspapers has more than 100 Solutions Partners that are supporting newspapers in everything they do. Find all of them here and see how they can help you move the needle on revenue, digital technology and more.
Get Involved. Be Heard. Invest In Your Future.   
Keep up with the latest news, schedule of upcoming events and other information specifically for the newspaper industry. Learn more about America’s Newspapers at www.newspapers.org. And connect with us on Twitter, Facebook and LinkedIn.