It is said that it takes just 15 seconds for a student to determine whether a school is the right fit–and it’s all based on looks. Combine that pressure with tuition increases and applicant numbers to drop due to the pandemic, academic institutions finding new ways to attract future students. At Beeline and Blue, we’ve been able to help local colleges and high schools attract new students by changing the school’s environment to be more visually attractive through strategic environmental design.

Creating a Welcoming and Inclusive Culture

For most students returning to school, especially the younger students, the environment their returning to needs to be new, fresh, and vibrant. Gone are the days of long empty hallways, beige walls, and a lack of school spirit. At South Union Elementary, they wanted to revamp their locker hallway by commissioning local graffiti artist, Jacob Kuperman to create a large graphic showcasing school pride, community, and inclusion.

However, a problem arose when the artist could not directly paint on the walls and the art would have to be vectorized and printed in order to be installed. Beeline and Blue was able to help solve this problem by scanning and vectorizing the art, printing it on vinyl graphics, and installing the art above the lockers. Over the course of two days, the vinyl was installed and hallway was completely transformed!

Because the artist could not paint directly on the surface of the hallway, Beeline and Blue was able to help solve this problem by scanning and vectorizing the art. It was then printed in two long pieces and installed over the course of two days above the lockers. South Union Elementary now has a new space to welcome back their students after a year of at-home learning.  

Print Communications Show You Care

Effective communication is vital to fostering a strong partnership between schools and parents. Regular updates, academic progress reports, and involvement opportunities help build trust and strengthen the parent-school relationship. While online portals, emails, and text services are popular, printed newsletters and reports allow for more in-depth information to be shared. They also provide visible, tangible evidence that the school is investing in parental communication.