What is wellness tourism?
Wellness tourism, as a mechanism to support overall well-being,
comes in a variety of forms.
For some, it may entail a trip or destination exclusively for wellness purposes,
like a yoga retreat in the mountains, and for others, it may involve
incorporating healthy habits and experiences into established trips.
Who are wellness travelers?
There are two types of wellness travelers: primary and secondary.
A primary wellness traveler is largely motivated by wellness
when choosing their trip or destination.
A secondary wellness traveler seeks to maintain wellness while traveling.
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