Refresh and Renewal

By CALF President and CEO Dwight Ferguson

We are excited and delighted to launch our brand refresh this week! The commitment to do this was made during last year’s strategic planning process, when the many stakeholders who participated agreed our logo and messaging should position the California Agricultural Leadership Program as the exceptional program it is. We also determined our new look should reflect our important mission and values of integrity, excellence and respect. 

All of us connected to agriculture in California know spring is a time for renewal. We’re therefore taking a similar approach with priorities, including fellow selection (Class 52’s is underway now!), program curriculum, alumni engagement, communication and financial strength. Our board and staff team predecessors have provided us with a tremendous foundation to build upon. Our commitment is as renewed and refreshed as ever!

As always, please contact me at dferguson@agleaders.org or 831-585-1030 with any comments or questions.

Ag Leadership Launches Brand Refresh

Introducing our redesigned In Touch e-newsletter! Other eblasts for news and events will have a similar look and feel.

On April 12, an email was sent to alumni, fellows, supporters and friends announcing our brand refresh. If you did not see that email, click the link below. We appreciate all the great feedback we have received!

Phase One Applications Due April 27

The application process for Class 52 is underway. Emerging leaders with a passion for California agriculture and who exemplify the foundation’s values of integrity, excellence and respect should be encouraged to apply.

Welcome, Kelli!

Kelli Coffey joined our staff in March 2022 as donor relations manager. She is responsible for fundraising activities and donor relations. Previously, Kelli worked as assistant director of reunion giving at Santa Clara University. She brings her experience in alumni giving, matching gifts, legacy planning and stewardship to the foundation. Kelli holds an MBA in agribusiness and a BA in business and Spanish. Kelli lives in Monterey with her husband, Tom and their daughter, Devon.

Regional Directors to Serve Second Term

After the recent nomination period closed, directors for regions 4, 7 and 11 were confirmed by the Alumni Council and will serve a second term. Thank you for serving Ag Leadership!

May First Fridays: Putting the Function in Dysfunction

Join us on Friday, May 6 to hear from Dr. Erin Gorter (50) and CALF Co-Director of Education Dr. Robert Flores.

Ask Me Anything: Virtual Applicant Informational Events

Please join us as we welcome questions from those interested in applying to Ag Leadership.

Region 1: Alumni Reconnect Dinner

Reconnect with alumni and hear from Lain Hensley, who will deliver a keynote address about leadership during challenging times.

June 9 / Los Molinos