Connecticut Lodging Association
2/3/2022
STR: U.S. hotel results for week ending 29 January
U.S. hotel performance increased slightly from the previous week and showed improved comparisons against 2019, according to STR‘s latest data through 29 January. 

23-29 January 2022 (percentage change from comparable week in 2019*):
  • Occupancy: 49.7% (-12.2%)
  • Average daily rate (ADR): US$122.40 (-1.9%)
  • Revenue per available room (RevPAR): US$60.82 (-13.9%) 

Hotel Industry Partners With It’s A Penalty for 2022 Super Bowl Campaign 
To raise awareness of human trafficking in advance of Super Bowl LVI, we hosted an event with morethan 400 registered virtual and in-person attendees in partnership with It’s A Penalty, A21, the California Hotel & Lodging Association, the Hotel Association of Los Angeles, and major hotel brands. The event featured remarks from IHG Americas CEO Elie Maalouf and a panel detailing how hotels are tackling trafficking featuring representatives from G6 Hospitality, Marriott International, and Hilton, moderated by AHLA President & CEO Chip Rogers, and special video remarks from U.S. Representative Karen Bass (D-CA 37th) and California Attorney General Rob Bonta. In coordination with the event, the Hotel Association of Los Angeles and the California Hotel & Lodging Association helped distribute It's A Penalty anti-trafficking kits to hundreds of LA-area hotels in-person and digitally. 
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