The Conversations with a CEO series returns with a special Tampa campus edition on March 21 featuring Maureen Kelly, the founder and CEO of tarte cosmetics. Kelly will share her story of how she built a a multi-billion dollar makeup empire.

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Business students have a new tool to increase their cybersecurity awareness. In partnership with KnowBe4, the college launched a free Cyber Resiliency Certificate Program that is a 15-hour, 10-module course open to all business students at all levels.

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Inspiring women will take center stage at the Women in Business Celebration at the USF Muma College of Business on March 29. The keynote speaker is Helen Wesley, president of Peoples Gas. Attendees will network and hear from influential female leaders.



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The School of Marketing and Innovation Practice Center is helping drive the marketing efforts of Tampa Bay businesses. The center pairs marketing students with local companies for a paid, semester-long project.

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The 2024 Synapse Summit highlighted the initiatives that are shaping the future of technology and innovation in Tampa Bay, including the Fintech Center at the Kate Tiedemann School of Business and Finance.

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A recent study analyzing the impact of cyberattacks and suppliers' auditing fees by Tom Smith, an associate professor in the Lynn Pippenger School of Accountancy, was featured in The Wall Street Journal.

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Student spotlight: Unique Alston is carving a path in entrepreneurship by creating connections at business networking events. From selling shoes as a side business in high school, she knew entrepreneurship would play a huge role in her college career.

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Dipayan Biswas, the Frank Harvey Endowed Professor of Marketing, was named among the list of the most productive scholars over the past decade, in terms of publications, in the premier marketing journals and the premier American Marketing Association marketing journals.

Alumni spotlight: Laura Bray, founder of Angels for Change, wants to end drug shortages through advocacy, awareness and a resilient supply chain. Drug shortages threatened her daughter's life when the then 9-year-old was undergoing cancer treatment.

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The USF Office of Veteran Success awarded $10,000 in scholarships this spring to military connected students. Among them was business student Nafi S. Cunningham, who is pursuing an MBA 20 years after earning her bachelor's degree in 2003.

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A new video explores the advantages of majoring in information assurance and cybersecurity management, a USF business program that focuses on the technical and non-technical skills necessary to combat cyber security threats.

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USF offers some of the best graduate programs in the country, according to the TFE Times. The 2024 rankings listed three USF Muma College of Business programs in the top 30, including marketing, BAIS and management.

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Faculty Spotlights

Seçkin Özkul, an assistant professor in the School of Marketing and Innovation and director of the Supply Chain Innovation Lab, was quoted in an ABC Action News story about the state of the economy.

Irene Hurst, director of operations at the USF Center for Analytics and Creativity, was featured in a WalletHub article about credit cards for small business owners.

Carter Morgan, an assistant professor in the School of Marketing and Innovation, published “The Power of a Star Rating: Differential Effects of Customer Rating Formats on Magnitude Perceptions and Consumer Reactions,” in the Journal of Marketing Research. 

Kerry Myers, an associate professor of instruction at the Lynn Pippenger School of Accountancy, contributed as a legal expert in a WalletHub article about full-coverage car insurance. 

Shivendu Shivendu, an associate professor in the School of Information Systems and Management, was featured in a news story on WUSF about affordability in the Tampa Bay region.

Abdallah Musmar, an assistant professor of instruction in the School of Information Systems and Management, was quoted in a FOX-13 Tampa Bay story about a state bill requiring a disclaimer on AI-influenced political ads.

Alumni Updates

Saleem Musallam (‘04, BA, Marketing) has joined the Florida Medical Manufacturers Consortium board of directors.

Paul Gargagliano (‘04, BS, Accounting) was appointed the chief financial officer at Revolent Capital Solutions.

Chris Stearman (‘98, MBA) is the chief supply chain officer at TBC Corporation.

Alvaro Ruiz (‘13, BS, Finance) is a real estate capital advisor at Eyzenberg & Company. He is a former USF Muma College of Business 25 Under 25 Award honoree.

Dakota (Whaley) Kiss (‘17, BS, Accounting, ‘20, MBA) is a senior PMO Analyst & Admin at FCCI Insurance Group. She is a former USF Muma College of Business 25 Under 25 Award honoree.

Anthony Gaenzle (‘10, BS, Marketing, ‘12, MS, Marketing) is the vice president of strategy and content for Synapse.

Madison Vail (‘22, BS, Accounting and Finance) was promoted to senior accountant at Crete United. 

Craig Simon (‘08, MBA) joined First Internet Bank as a vice president and senior business development officer.

Diane (Graham) Lewis (‘85, BA, Marketing) started a new job as a buyer at AVI-SPL.