Going Places - 3.15.2023

HITTING THE AIRWAVES

Destination Gettysburg launches podcast to broaden outreach

As a way to expand the reach of Destination Gettysburg's marketing efforts, the organization last week launched a new podcast, aimed at telling a variety of stories of people and places throughout the region to inspire visitation.


Under the leadership, and voice, of Rick Kennis - Destination Gettysburg's marketing director - the podcast will be available on a variety of platforms including Spotify, Apple, Google and iHeart. Rick brings to the podcast years of on-air and off-air radio experience.


The first episode takes listeners behind the scenes of the destination's newest attraction - Adams County Historical Society's "Gettysburg Beyond the Battle Museum."


Destination Gettysburg will promote the podcast through its website, social media, newsletters and more. Click the button below to learn more and listen.

LISTEN TO THE PODCAST

Big changes coming to the

Adams County Crop Hop in 2023

Destination Gettysburg's Adams County Crop Hop trail will undergo a variety of changes as it enters its third year this Spring. These changes will help streamline the passport for both Crop Hop locations and participants.


To better align with the local growing season, the Crop Hop passport will now follow a seasonal format, running May 1 through December 31. Each year, the passport will reset.


In addition, participants who visit Crop Hop locations can now redeem their points at any point during the season, allowing them to save points for larger prizes. Previously, prizes were awarded at set number of check-ins.


Lastly, Destination Gettysburg will handle the distribution of all prizes once redeemed. When passport holders earn a prize, they will now have the option to pick up the prize or it can be shipped.


All current passports will expire April 3, and the 2023 passport will launch on May 1.


Destination Gettysburg is excited about these changes and believe the measures will build more excitement about the Crop Hop, and lead to more stops and redemptions.


The Adams County Crop Hop was created as a way to encourage visitors and local residents alike to explore the rural countryside and patronize farms, markets and other unique places in the region. The Crop Hop launched in May 2021.

LEARN MORE ABOUT THE CROP HOP

GROUP TRAVEL

ABA 2023 leads are now available

Notes/leads from Destination Gettysburg's appointments at this year's American Bus Association's Annual Marketplace are now available for partners to view and download. Partners are encouraged to reach out to relevant tour operators and provide information about their businesses. To download the notes, click the button below.

DOWNLOAD THE ABA LEADS

Group Sales Meeting set for March 23

Destination Gettysburg will host its next Group Sales Meeting on Thursday, March 23, at 2 p.m. at the World War II American Experience museum in Gettysburg.


This meeting is a great opportunity for partners to learn more about the group travel market, how Destination Gettysburg's sales team is representing Adams County at upcoming shows, and how businesses can get involved in this important segment of the travel industry. Please register before March 20 by emailing Aleigha Fuhrman, Sales Manager, at aleigha@destinationgettysburg.com.

Sign up for New Partner Benefit Cards

Destination Gettysburg is requesting that partners renew, update or create new offers for the 2023-2024 Partner Benefit Card.


This valuable resource is a no-cost benefit exclusive to partner businesses to share with their staffs. Participating businesses who present an offer benefit by incentivizing other front-line hospitality employees to visit their business for a first-hand experience, which can result in more referrals.


The current Partner Benefit Card expires March 31, 2023, and the new offer will run through March 31, 2024.


To register an offer, or to request cards for your staff, click the button on the right below. Current offers can be found at the link on the left. Questions should be directed to Tammy Myers, Director of Partnership, at tammy@destinationgettysburg.com.

SUBMIT AN OFFER AND REQUEST CARDS
CURRENT OFFERS

Book your free 360-degree video

Threshold 360 is again offering partners an opportunity to record 360-degree videos of their businesses to place on Destination Gettysburg's website as well as their Google profiles. Slots for recording are now open for April 4 and April 18. You may book by clicking the button below. Recordings are limited to three per day.

 

These recordings are at no cost to partners of Destination Gettysburg. If you would prefer to be placed on a waiting list for either of the days mentioned above, please email Tammy Myers, Director of Partnership, at tammy@destinationgettysburg.com.

BOOK A TIME!

PRLA hosting meeting in Gettysburg

Businesses throughout the Adams County tourism community are invited to join the Pennsylvania Restaurant & Lodging Association (PRLA) Southern Chapter for its March Meeting on Thursday, March 30, at 3 p.m. at the Dobbin House Tavern, Gettysburg. 


Christine Preuss, PRLA's Director of Membership Services will be discussing all the benefits that are included in a PRLA membership. A social hour will follow the meeting.

This event is free, but PRLA asks that attendees register at the link below.

REGISTER FOR PRLA MEETING

Nominations sought for United Way award

United Way of Adams County is seeking nominations for its "With Heart In Hand" awards to recognize and honor individuals, families, groups, and businesses for outstanding volunteer service in Adams County.


Nominate an individual, group or business who has volunteered to make a difference in our community. Fill out a nomination form by clicking the button below and return by Friday, Mar. 24. Contact Laura McMahon at (717) 334-5809 with any questions.

NOMINATION FORM

New Partner Spotlight:

LEARN MORE

GarryOwen Irish Pub


“The GO,” as it’s known to our regulars, is as inviting as any pub found back in the old country, with a warm solid mahogany bar, friendly service, and the ever-present possibility of a tune breaking out. You will find a selection of 120+ Irish whiskies (and growing), the best of Ireland’s draft beers, and the perfect pour of Guinness, complemented with a carefully picked selection of international and domestic premium beers, wines, and spirits.

 

Address: 126 Chambersburg Street, Gettysburg


Contact: Morgan Dodsworth

Phone: (717) 337-2719

Emailinfo@garryowenirishpub.net

Marketing, Sales and Partnership Report


See how Destination Gettysburg is

working to get its message out to millions of potential travelers from around the world.

JANUARY 2023 REPORT

Momentum Continues

for Tourism Industry


Column: Adams County has made a

strong comeback from the COVID pandemic that impacted travel to our community.

READ MORE

Partner Education:

The Ultimate Guide to Google Ads


It's no secret that these days, the stronger and more focused your paid campaigns are, the more clicks you generate — leading to a greater probability of obtaining new customers. Little wonder then that Google Ads has become increasingly popular among businesses across all industries.


In this guide, you'll discover how to begin advertising on Google. We’ll cover features specific to the platform and teach you how to optimize your campaigns to achieve the best results with your ads.

READ MORE
DESTINATION GETTYSBURG'S EVENT CALENDAR
Destination Gettysburg | www.DestinationGettysburg.com
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