According to a study by Brigham Young University, items with signs outsold those without by 20%. Another survey by Point of Purchase Advertising International found that 70% of purchasing decisions are made in-store!

Compelling point-of-purchase (POP) graphics play a crucial role in elevating the shopping experience and driving sales. Learn more about this important marketing tool and then call us to help make your ideas come to life.

Ultimately, a successful POP graphics strategy is a blend of creativity, strategic placement, and compelling messaging. By leveraging these displays, you can create a visually stunning shopping environment that not only engages customers but also boosts the bottom line.

Rack Signs and Shelf-Talkers attach to racks and shelves to provide additional information about a product. They are typically used to highlight promotions, new products, or customer testimonials.

• Use bold colors, interesting shapes, and eye-catching images to make your signs stand out.
• Use a concise, compelling message to quickly communicate the benefits of your product.

End Caps are displays located at the end of aisles, and they offer high visibility and accessibility. They often showcase promotional or seasonal products.

• Create a themed display that aligns with the season or a current event.
• Arrange products according to a visual hierarchy, placing the most important items at eye level.

Banners are larger displays that can be hung from the ceiling or mounted on walls. They are used to create a strong visual impact and promote brand identity.

• Use large, bold images and fonts to capture attention from a distance.
• Ensure your banners align with your brand's colors, fonts, and overall aesthetic for a cohesive shopping experience.

Free-standing displays are standalone fixtures that can be placed throughout the store. They offer flexibility and are particularly effective for promoting new products or special offers.

• Place your displays in high-traffic areas such as the store entrance or near the checkout lines.
• Incorporate interactive elements such as touch screens or product samples to engage customers.

Is sustainability important to you?

It is to us, too. We're proud to offer eco-friendly printing and fabrication options, including recyclable materials and low-VOC inks, reducing your carbon footprint while creating impactful visuals.

Dream Big. We’ll Print It.